Heidi Mae Jickain

Stage Details Introduction SEO and Functionalities 1. Keyword Search Stage 1 - Keyword Research Identifying keywords using Google AdWords Identifying keywords using Google Suggest Identifying keywords using Ubbersuggest Using The Google Keyword Planner To Find Keywords And Narrow Your List Volume Localizing Your Keywords For Better Results 2. Main Keywords: Freelance Services, Virtual Assistant, Freelancing Website Designer, SEO Freelance, Social Media Manager 3. Keywords per Target Market: Stage 2 - On Page Optimization 1. Optimize General Settings 2. Optimize Pages and Posts Optimize Page Title Optimize Page Description Optimize Headings in the Content Optimizing Images Optimizing Body/Content 3. Optimize Images 4. Internal and External Links 5. Focus Keywords 6. Localized Setup Photo 20 of the content Menu bar Stage 3 - Off Page Optimization 1. Optimizing and Connecting Social Media platforms 2. Creating a YouTube Channel and video optimization 3. Optimize a Google+ Local Page 4. Optimize a Google+ Brand Page 5. Local directory registration 6. Backlinking Forum commenting Press release Blog commenting Video commenting Site registration Directory submission Blogging Etc. Summary Evaluations, Monitoring and Marketing Stage Steps Stage 1 - Keyword Research 1. Identifying keywords using Google AdWords https://maevistaljickain.wixsite.com/hvjickainservices 2. Identifying keywords using Google Suggest Freelancing Services Virtual Assistant Web Designer Freelancer SEO Freelancer Social Media Manager 3. Identifying keywords using Ubbersuggest Freelancing Services Virtual Assistant Web Designer Freelancer SEO Freelancer Social Media Manager 4. Using The Google Keyword Planner To Find Keywords And Narrow Your List Freelancing Services Virtual Assistant Web Designer Freelancer SEO Freelancer Social Media Manager 5. Localizing Your Keywords For Better Results Details Going to AdWords and checking the website suggested keywords What are the main keywords: FREELANCING SERVICES Which keywords have high searches but low competition: FREELANCING SERVICES Getting 5-10 keywords from AdWords search: Freelancing Services to offer, Online Freelance Services, Freelance it Services, Offer Freelance Services, Freelance Services Website Checking these 5-10 keywords in Google Suggest Are these being searched by real people? - YES Checking which of these 5-10 keywords are being searched most by real people: Freelance Hire, Freelancing Services, Virtual Assistant, Virtual Assistant Services, Hire a Virtual Assistant, Web Designer Freelance, Fre Checking these 5-10 keywords in Ubbersuggest Are these keywords are suggested by Ubbersuggest: YES Checking which of these 5-10 keywords are suggested by Ubbersuggest: Freelancing Services, Freelance Web Developers, Virtual Assistant Jobs / Jobs for Virtual Assistant, SEO Freelancer / SEO for Freelan Compare Google Suggest and Ubersuggest and choose 5 keywords from 10 (most suggested by 2): Narrow list from 10 to 5 Going to Adwords and check volumes of searches for the 5 streamlined keywords: Arrange list of keywords, topmost down Virtual Assistant Social Media Manager Freelance Social Media Manager Freelance Website Designer Freelance Web Developers Virtual Assistant Services Hire a Virtual Assistant Freelance Hire Freelance SEO Specialist Freelance SEO Services Freelancing Services - Setting up Google Analytics - Register site to Google Analytics to begin tracking (tracking will be available after a month of registration) - Identifying "local markets" for the brand (what places our fans are coming from) - Making a list of cities the brand are reaching out - Localize keywords by adding cities to the keyword list Example: Keyword - water sanitation philippines, water treatment Localized Keyword - Water Treatment in Davao City Website sistant, Web Designer Freelance, Freelance Website Designers, Freelance Web Developers, SEO Freelancer, Freelance SEO Specialist, Freelance SEO Services, Social Media Manager, Freelance Social Media Manager t, SEO Freelancer / SEO for Freelancers, Social Media Manager ance Social Media Manager Stage Steps Stage 2 - On Page Optimization 1. Optimize Pages 2. Optimize Posts 3. Optimizing Images 4. Focus keywords 5. Localized pages Details Now with the MAIN keywords (the 5 chosen from the last stage), we now to go the backend of the brand's site and optimize the website. - Optimize website with meta description (add main keywords) - Optimize website with meta keywords - Add SEO plugins (Done) - Update needed plugins - Identify main email and phone number for contact info - Add Meta keywords and meta decription - Go to every pages of the website and add keywords in the title - Add keywords in URL - Add keywords in headings (Heading 1 or H1, Heading 2 or H2, and H3 - Add keywords in body/content - Go to every posts of the website and add keywords in the title - Add keywords in URL - Add keywords in headings (Heading 1 or H1, Heading 2 or H2, and H3 - Add keywords in body/content - Upload images with KWs - Adding KWs in "alternate name" of images - Link URL to images - Add focus keywords on pages and posts (usually seen at the bottom part of the backend of the pages and posts, SEO button will green if this is done correctly - Add KW in title (with Company Name and phone number) - Add KW and the right description - Add related keywords - Homepages multiplied to appear in the cities where we have people reading about us - Change featured photos and 20% of the content based on each city's info - Making a menu that these appear in the sidebar Stage Steps Stage 3 - Off Page Optimization 1. Optimize Contents in every Social Media platforms 2. Backlinking Details Off-page optimization is adding validity of the site. This is like planting our identity in the internet world. This is done by optimizing all our social media sites with the same KWs and contact info of the site. This action adds validity of who we are. It adds our ranking higher. It is just like planting "breadcrumbs" in the forest from different directions leading to our location. So when people see those "breadcrumbs" which are linked back to our site, they recognize us which can lead to lead generation (people buying our offer). Going through Facebook pages, LinkedIn, Twitter, Google Plus pages (local business page and brand page) and adding the same pattern: - Add keywords - Add contact info - Add services (what we offer) - Link each other (site to site) - Register the brand's URL to backlinking platforms - Answering Q&As - Commenting on blogs - Adding location to Google, Digg, FourSquare - Press Releases Forum commenting, Press release, Blog commenting, Video commenting, Site registration, Directory submission, Blogging.