Data entry job using Excel converted to PDF
STORE CHECK REPORT
MARKETING OPERATIONS DEPARTMENT
Date of Visit
Outlet Name
Address
BRAND
Casino Ethyl Alcohol
500 ml.
250 ml.
150 ml.
Aceite de Manzanilla
50 ml.
25 ml.
Omega Pain Killer
120 ml.
30 ml.
15 ml.
Aceite de Alcanforado
50 ml.
Efficascent Oil
100 ml.
50 ml.
25 ml.
Bioderm Soap
135 g.
90 g.
60 g.
Sulfur Soap
135 g.
90 g.
June 10, 2015
LCC Supermarket
Naga City (Centro)
FACINGS
(Width)
LEVELS
(No. of Shelves)
ROWS
(No.
of rows per level)
4
3
3
1
4
5
1
1
1
1
2
1
1
1
1
1
2
1
1
1
1
1
1
1
1
1
1
2
2
2
1
1
1
1
1
1
6
3
4
1
1
2
4
10
12
1
1
1
1
3
4
COMPETITOR ACTIVITY
Consumer Behavior / Insighting
Recommendations
None
Opted to choose available
products within their reach(e.g.
products with bigger display)
Provide with visible display especially
with the products place at the innermost
shelves.
Aldritz Pau de Arco launched a new
product liniments ,Pau Essences.
Advertising campaign and marketing
The usual consumers are at age
support in the area. Awareness and
group 40 and up..
product visibility of our liniments is highly
recommended.
Consumers are attracted to soap
Johnson & Johnson's Soap are
Counter-act competition.
products with lots of advertisement
promoting freebies of Jollibee desserts
and promotional activities. Beauty
in every value packs sold.
Soap with skin whiteners are
Palmolive - value pack
chosen by consumers especially Pushgirl deployment to promote product
Safeguard - value pack
young ones.
awareness and generate volume sales.