Looker studio Amazon sales and performance report
sales summary
sales summary
Sales Breakdown
Fulfilment Channel
▼
Traffic Summary
Product
Category
▼
▼
Flavor
▼
Quarter to date
year to date
Amount
Amount
Amount
Amount
Amount
$251.39K
0.8%
$964.37K
$1.60M
$10.39M
vs. previous year
vs. previous year
vs. previous year
-18.2%
vs. previous year
40
sales trend - amount (revenue after tax, shipping, promo), average order value, average sales price
20K
20
10K
10
t
Oc
t
20
24,
24
Oc
t
20
26,
24
Oc
t
Amount
20
28,
24
Oc
t
20
30,
24
v
No
0
1, 2
24
v
No
Average Order Value
0
3, 2
24
v
No
0
5, 2
24
v
No
0
7, 2
-
, 20
, 20
, 20
, 20
, 20
,-
v
v
v
v
v
v
No
No
No
No
No
No
1.5M
40
30
1M
20
500K
0
0
24
Average Sales Price
10
- b 2 0 2 r 2 0 2 r 2 0 2 y 2 0 2 n 2 0 2 l 2 0 2 g 2 0 2 p 2 0 ct 2 0 2 v 2 0 2 c 2 0 2 n 2 0 b 2 0 2 r 2 0 2 r 2 0 2 y 2 0 2 n 2 0 2 l 2 0 2 g 2 0 2 p 2 0 2 ct 2 0 2 v 2 0 2
n
u
u
a
a
p
p
a
o
o
u
e
u
a
a
e
u
a
e
u
J
e
J
e
J
J
J
J
A
A
S
O
F
O
F
A
A
S
D
N
M
N
M
M
M
Amount
Average Order Value
purchase_date
Amount
Average Order
Value
Average Sales
Price
Nov 20, 2024
$35.59K
$37.27
$33.64
Nov 19, 2024
$38.08K
$36.65
$32.6
Nov 18, 2024
$36.84K
$35.56
$32.8
Nov 17, 2024
$39.5K
$35.24
$31.65
Nov 16, 2024
$32.67K
$36.27
$25.83
Nov 15, 2024
$32.68K
$35.37
$32.29
Nov 14, 2024
$36.02K
$34.77
$32.05
Nov 13, 2024
$36.12K
$35.87
$32.54
Nov 12, 2024
$33.58K
$35.72
$32.35
Nov 11, 2024
$36.2K
$36.39
$32.56
Nov 10, 2024
$34.9K
$36.66
$32.93
Nov 9, 2024
$26.98K
$37.11
$33.55
Nov 8, 2024
$29.68K
$37.29
$33.81
Nov 7, 2024
$30.58K
$35.93
$32.63
Nov 6, 2024
$30.02K
$35.48
$32.59
Nov 5, 2024
$30.61K
$36.88
$32.98
Nov 4, 2024
$36.27K
$36.13
$32.62
Nov 3, 2024
$33.76K
$36.61
$32.46
Nov 2, 2024
$26.89K
$37.45
$33.53
Nov 1, 2024
$27.59K
$36.93
$32.96
Oct 31, 2024
$29.52K
$36.18
$33.28
Oct 30, 2024
$30.69K
$36.14
$32.82
Oct 29, 2024
$31.31K
$36.11
$32.14
Oct 28, 2024
$34.33K
$36.72
$32.79
Oct 27 2024
$30 85K
▼
30
24
-31.5%
-22.5%
30K
Oc
2M
▼
last 30 days
vs. previous year
20
22,
Country
last 7 days
-3.7%
0
Multi-Marketplace
inventory summary
Yesterday
$35.59K
40K
customers & geo
0
$36
1 - 30 / 30
Average Sales Price
Yesterday
last 7 days
last 30 days
Quarter to date
year to date
Orders
Orders
Orders
Orders
Orders
955.0
7.0K
0.0%
-10.0%
vs. previous year
26.6K
44.1K
283.7K
vs. previous year
vs. previous year
vs. same period last year
-26.8%
vs. previous year
-30.2%
$32 41
< >
-35.6%
orders trend - orders, units per order, orders per customer, average order value, average sales price
Year Month
▼
Orders
Units per Order
UniqueCustomerCou
nt
Average Order Value
Average Sales Price
Nov 2024
18,534
1.12
6,639
$36.21
$32.29
Oct 2024
25,738
1.11
20,416
$36.44
$32.71
Sep 2024
24,787
1.12
20,215
$36.57
$32.79
Aug 2024
21,685
1.10
18,149
$37.16
$33.86
Jul 2024
25,065
1.13
20,437
$37.54
$33.22
Jun 2024
20,474
1.11
16,905
$38.24
$34.38
May 2024
21,526
1.09
18,390
$38.78
$35.46
Apr 2024
28,892
1.10
24,028
$36.41
$33.19
Mar 2024
32,823
1.09
26,835
$36.27
$33.18
Feb 2024
30,957
1.09
24,782
$35.66
$32.65
Jan 2024
33,453
1.12
28,641
$34.93
$31.16
Dec 2023
32,578
1.11
28,343
$32.33
$29.17
1 - 97 / 97
1.14
40
1.13
38
1.12
36
1.11
34
1.1
32
1.09
< >
Jan 2024
Mar 2024
May 2024
Jul 2024
Sep 2024
Nov 2024
Feb 2024
Apr 2024
Jun 2024
Aug 2024
Oct 2024
Average Ord…
What's this?
Historical Revenue, Average Order Value, and Average Sales Price based on Shipped Orders, which correlates most closely to the Amazon console reported numbers.
Average Sale…
Units per Or…
30
sales summary
sales summary
Sales Breakdown
Oct 22, 2024 - Nov 20, 2024
Traffic Summary
Fulfilment Channel
▼
▼
customers & geo
Product
Orders
Category
▼
Sales Units
26.6K
Country Name
Flavor
$32.44
-20.0%
vs. previous year
▼
▼
Average Sales Price
$964.37K
-26.8%
vs. previous year
▼
Amount
29.7K
-28.2%
Multi-Marketplace
inventory summary
9.4%
vs. previous year
vs. previous year
sales trend - amount (revenue after tax, shipping, promo), average order value, average sales price
Amount
quantity
Average Sales
Price
Nov 20, 2024
$35.59K
1,058
$33.64
Nov 19, 2024
$38.08K
1,168
$32.6
Nov 18, 2024
$36.84K
1,123
$32.8
Nov 17, 2024
$39.5K
1,248
$31.65
Nov 16, 2024
$32.67K
1,265
$25.83
Nov 15, 2024
$32.68K
1,012
$32.29
Nov 14, 2024
$36.02K
1,124
$32.05
Nov 13, 2024
$36.12K
1,110
$32.54
Nov 12, 2024
$33.58K
1,038
$32.35
Nov 11, 2024
$36.2K
1,112
$32.56
Nov 10, 2024
$34.9K
1,060
$32.93
Nov 9, 2024
$26.98K
804
$33.55
Grand total
$964.37K
29,729
$32.44
Order Date
40K
30K
20K
10K
0
Oct 22
Oct 25
Oct 28
Pre-Workout
Oct 31
null
Nov 3
Nov 6
Intra-Workout
Nov 9
Health & Wellness
Nov 12
Nov 15
Nov 18
Protein
1 - 30 / 30
2M
1.5M
1M
500K
Mar 2023
May 2023
Pre-Workout
Jul 2023
Sep 2023
Intra-Workout
Nov 2023
null
Jan 2024
Mar 2024
Health & Wellness
May 2024
Jul 2024
Sep 2024
Nov 2024
< >
quantity
Average Sales
Price
Amount
Nov 2024
20.8K
$32.29
$671,204.76
Oct 2024
28.7K
$32.71
$937,806.07
Sep 2024
27.6K
$32.79
$906,351.94
Aug 2024
23.8K
$33.86
$805,757.73
Jul 2024
28.3K
$33.22
$940,949.51
Jun 2024
22.8K
$34.38
$782,856.37
May 2024
23.5K
$35.46
$834,876.65
Apr 2024
31.7K
$33.19
$1,051,956.89
Mar 2024
35.9K
$33.18
$1,190,416.75
Feb 2024
33.8K
$32.65
$1,103,891.83
Jan 2024
37.5K
$31.16
$1,168,385.04
Dec 2023
36.1K
$29.17
$1,053,237.33
Nov 2023
43.2K
$28.19
$1,218,723.5
Year Month
0
Jan 2023
▼
▼
Post-Workout
1 - 23 / 23
< >
sales breakdown by Category Metrics
Product
30K
20K
10K
0
Oct 22
Oct 24
Oct 26
Pre-Kaged Sport
Oct 28
Oct 30
Hydra-Charge
Nov 1
Pre-Kaged
Nov 3
Nov 5
Nov 7
Pre-Workout Elite
Flavor
Nov 9
Nov 11
Whey Protein (2lbs)
Nov 13
Nov 15
Nov 17
Nov 19
Creatine HCl Powder
Category
400K
25.8%
34.8%
3.4%
7%
5.2%
5.7%
300K
Pink Lemonade
Blue Raspberry
Mango Lime
Glacier Grape
Fruit Punch
Orange Mango
Cherry Limeade
Vanilla
Others
Shipped
Pending
Shippi…
200K
100K
0
…
…
ut
ork
rko
th &
l
o
W
a
W
a
He
Intr
Pre
6.2%
…
,…
a…
cid
tein
ork
lite
tM
oA
E
W
Pro
h
n
t
i
t
g
i
Am
T es
Pos
We
sales breakdown by Product
Product
Orders
▼
%Δ
Amount
%Δ
-
$335,889.89
-
1.
null
9,815
2.
Pre-Kaged Sport
6,350
-53.2%
$155,424.91
-46.1%
3.
Hydra-Charge
3,128
-33.2%
$117,672.8
-19.4%
4.
Pre-Kaged
1,309
-65.6%
$61,060.78
-61.8%
5.
Creatine HCl Powder
942
44.3%
$25,189.92
43.0%
6.
Pre-Workout Elite
924
106.3%
$57,290.45
107.3%
7.
Whey Protein (2lbs)
623
29.8%
$29,648.41
50.4%
8.
Hydration Elite
498
459.6%
$17,418.72
493.3%
9.
Citrulline
480
-9.9%
$10,414.79
-26.0%
10.
Isolate BLEND
446
142.4%
$20,920.35
112.4%
11.
Multivitamin
439
7.1%
$16,375.32
43.5%
12.
Outlive
408
-69.4%
$21,242.75
-62.6%
13.
Creatine Monohydrate Powder
326
-40.1%
$9,305.73
-43.9%
14.
Creatine Elite
320
35.0%
$11,206.45
13.9%
15.
Whey Protein
280
-82.6%
$17,337.11
-79.1%
16
Ferodox
239
2 1%
$-
1 - 26 / 26
< >
2 5%
Customers & Geo Summary
sales summary
Sales Breakdown
Nov 1, 2024 - Nov 21, 2024
Traffic Summary
Fulfilment Channel
▼
New Customer RevenueReturning Customer Revenue New Customers (0)
20.19%
204.3K
vs. prior 30 days
New Customers (0)
79.81%
21.3%
-59.5%
Category
▼
% orders by customer type
Repeat Customers (1)
21.77%
-4.3%
25.5%
vs. prior 30 days
Multi-Marketplace
inventory summary
Product
% amount by customer type
amount by customer type
$746.1K
▼
customers & geo
Repeat Customers (1)
78.23%
▼
avg. order value by customer type
lifetime order value by customer type
New Customers (0)
CLV
$32.23
Repeat Customers (1)
$35.44
-3.7%
-5.3%
Flavor
▼
0.7%
New Customers (0)
$104.32 $32.25
5.5%
$132.96
-3.8%
vs. prior 30 days
vs. prior 30 days
Repeat Customers (1)
13.1%
lifetime
1…
5,828
1,624
0
lifetime - revenue by type
lifetime - % revenue by type
New
Repeat
0 (0)
1 (1)
lifetime - customer count by type
lifetime - avg. order value by type
lifetime - % orders by type
new/one-time (0) vs. repeat customer revenue (1) (revenue after tax, shipping, promo) - ytd
Year Month
▼
1.25M
1M
750K
500K
250K
0
Jan 2024
Feb 2024
1
Mar 2024
Apr 2024
May 2024
Jun 2024
Jul 2024
Aug 2024
Sep 2024
Oct 2024
Nov 20…
IsRepeatCu
stomer
Amount
Orders
UniqueCust
omerCount
AOV
Nov 2024
0
$52.4K
1.6K
1.5K
$32.23
Nov 2024
1
$207.0K
5.8K
5.3K
$35.44
Oct 2024
0
$146.8K
4.4K
4.1K
$33.34
Oct 2024
1
$726.9K
20.6K
16.5K
$35.25
Sep 2024
0
$138.5K
4K
3.8K
$34.46
Sep 2024
1
$724.4K
20.5K
16.5K
$35.36
Aug 2024
0
$128.1K
3.6K
3.4K
$35.40
Aug 2024
1
$653.6K
18.1K
14.9K
$36.17
Jul 2024
1
$733.3K
20.3K
16.4K
$36.19
Jul 2024
0
$161.7K
4.6K
4.2K
$35.38
Jun 2024
1
$621.5K
16.9K
13.9K
$36.81
Jun 2024
0
$119.6K
3.2K
3K
$37.19
0
1 - 22 / 22
< >
performance by city (last 3 months + month to date)
City
UniqueCustomerCount
▼
Amount
Orders
Average Order Value
Units per Order
CHICAGO
477
$27,540.09
750
$36.72
1.12
NEW YORK
408
$24,863.55
661
$37.62
1.11
LOS ANGELES
387
$19,541.56
577
$33.87
1.06
MIAMI
369
$21,260.28
558
$38.1
1.13
HOUSTON
358
$21,631.23
563
$38.42
1.13
SAN DIEGO
346
$19,499.96
547
$35.65
1.06
AUSTIN
318
$16,531.53
481
$34.37
1.06
< >
1 - 100 / 8670
ship_country
3,466.54
407,272.05
Amount
▼
Orders
Units Ordered
Average Sales
Price
US
$670.5K
18.5K
20,765
$32.29
CA
$204.9
4
6
$34.15
HK
$172.9
2
6
$28.82
KR
$60.0
1
1
$59.99
AE
$60.0
1
1
$59.99
$60.0
1
1
$59.99
AU
$49.6
1
2
$24.8
EC
$43.8
1
1
$43.77
PR
$43.8
1
1
$43.77
PH
$25.0
1
1
$24.99
1 - 10 / 10
< >
Inventory Summary
sales summary
Sales Breakdown
Nov 18, 2024 - Nov 18, 2024
▼
Traffic Summary
ASIN
▼
customers & geo
Category
Multi-Marketplace
inventory summary
▼
Flavor
▼
inventory qty - average over last 7 days, max inbound qty
stocking levels vs. units shipped & weeks of cover - last 30 days
Minimum Sellable
Quantity
Product Name
Average Sellable
Quantity
Average 30 Day Units
Shipped
TotalQuantity
Fulfillable
Quantity
Unsellable
Quantity
Inbound
Amount
4K
2K
193
402
Mindset Elite
(Non-Stim)
436
98
119
204
null
17K
9K
98
1,512
14K
6K
94
876
Product Name
Average Weeks of
Cover (T30)
Pre-Kaged
▼
null
0
332
431.3
7
Pre-Kaged Sport
0
1K
1.6K
7
Hydra-Charge
0
433
695.4
10
218
334
233.5
8
Pre-Kaged Sport
Whey Protein
0
371
134.6
9
Outlive
1K
569
83
204
Pre-Kaged
0
231
202.2
69
Hydra-Charge
6K
2K
52
504
Pre-Workout Elite
1
199
328.3
4
Creatine HCI
Powder
31
0
31
0
Creatine Elite
48
287
159.5
11
32
1
31
0
Outlive
36
174
136.4
9
Pre-Workout
Elite Travel
Packs
Organic Greens ELITE
130
206
120.4
12
Isolate BLEND
862
573
19
0
Creatine HCl Powder
35
400
1.0K
5
Creatine Elite
728
627
15
0
Isolate BLEND
75
184
249.3
7
Pre-Kaged Elite
16
0
15
0
Hydration Elite
266
332
505.6
5
Mindset
279
0
12
0
Creatine Monohydrate Po…
200
298
313.8
6
Hydration Elite
-14 ct
13
0
10
0
Mindset
0
125
27.1
9
BCAA
9
0
9
0
Citrulline
99
238
515.0
4
Kasein Protein
6
0
6
0
Ferodox
54
205
258.5
7
Plantein
6
0
6
0
0
154
439.1
5
1K
1K
5
0
Mindset Elite (Stim)
41
117
166.2
8
Pre-Workout Elite Non-Stim
64
85
251.2
3
Glutamine
4
0
4
0
Creatine HCI
Capsules
3
0
3
0
Whey Protein (2lbs)
Multivitamin
Whey Protein
(2lbs)
1 - 31 / 31
< >
1 - 42 / 42
< >
weeks of cover and inventory aging - average over last 7 days
Sellable Quantity
Weeks Of Cover
T30
Weeks Of Cover
T90
Inv Age 181 to 270
Days
Inv Age 271 to 365
Days
Inv Age 365 Plus
Days
193.1K
0
0.0
0.0
0.0
0
0
140K
2.3K
18.4
60.7
0.0
0
0
null
104.6K
2.8K
4.2
13.9
0.0
0
0
KM-CARC-250A
Carnitine
102.9K
62.2K
10.0
7.9
0.0
0
0
B099KV3MXY
KM-SLPC-030
Sleep Aid
96.8K
131.1K
18.5
13.7
1.5
0
0
B01N6SX2MZ
6J-9ZRM-W6FI
Re-Kaged
93.8K
103.9K
4.5
3.1
0.4
0.3
0
B09BDJMD68
KM-PROB-090
Probiotic
79.5K
197.5K
12.5
13.5
14.7
0
0
B0C7RJTN1H
KM-GLUP-500-NEW
null
70K
65.1K
12.5
30.8
0.0
0
0
B0C7RD81WH
KM-BCAP-400-NEW…
null
69.6K
50K
48.3
95.2
0.0
0
0
B08L766BNP
KM-PLPT-015CR
Plantein
69K
235K
9.6
10.6
0.0
0
0
B08Y69DLCH
Uncommingled.MS…
null
66.6K
29
0.0
0.0
0.1
0
0
B08BDBX5JC
KM-ISOP-003SM-N…
Whey Protein
66.3K
10.8K
13.4
13.2
0.0
0
0
B0BQ9HNHVZ
KM-MDSP-030OM
Mindset
63.8K
110.8K
9.3
17.2
0.3
0
0
B0913LTQFD
KM-PLPT-015PB
Plantein
62.3K
69.8K
6.8
7.7
0.0
0
0
B0CGF7ZL3Y
KM-TSTE-030
Test Elite, Capsule…
61.2K
25.5K
14.0
16.7
0.0
0
0
B0BQ8JCMLS
KM-MDSP-030OMNC
Mindset
60.2K
467.7K
76.0
88.2
157.5
98
45
B01AWJNP14
KM-PRKA-020FPA
null
56.1K
49.2K
15.2
48.0
0.0
0
0
B0CGGSD23P
KM-MDSE-030SLNC
Mindset Elite (Non…
55.7K
95.8K
32.0
52.5
41.6
4.3
0
B0C7RGS33Z
KM-HYDC-060FP-N…
null
55.2K
79.8K
84.7
63.5
0.0
0
0
B08L761N3P
KM-PLPT-015BN
Plantein
54.8K
110.2K
11.9
12.5
1.1
0
0
B0BQ9HNHVZ
KM-MDSP-030OM-s…
null
53K
23K
17.2
40.0
0.0
0
0
B07BBWSZXK
KM-FDXC-060AS-sti…
Ferodox
51.3K
288.2K
9.2
6.3
0.0
0
0
B096MV86RD
KM-FISC-060-sticke…
null
50.5K
98.5K
31.2
60.2
0.0
0
0
B0C7RD81WH
KM-BCAP-400-NEW
null
49.9K
69.1K
8.9
24.4
0.0
0
0
B01GI65HUC
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151.1K
4.7
8.2
0.0
0
0
B08QLM3FJG
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216.2K
8.7
10.2
4.5
0
0
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282.8K
35.2
18.3
1.6
0
0
B0BQ8JCMLS
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null
48.5K
307
0.7
2.4
0.2
0
0
B08DJ9ZL83
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48K
80.9K
13.8
7.3
0.0
0
0
B09Y9M1NDF
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null
47.2K
33.5K
23.7
66.0
0.0
0
0
asin
sku
Product Name
B08Y69DLCH
KM-CMRP-020SD
null
B0CGF968BK
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Clean Burn Elite
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Sales Rank
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