Fidel Adero

advertising summary ad summary match type & campaign Nov 11, 2024 - Nov 17, 202 Campaign Name ▼ ad sales & spend Sales $3.8K ACoS $4.3K No data Branded/Non-Branded ▼ ad cost of sales & conversion rate Adspend vs. prior 30 days trend last 90 days AOV 18.0% No data $3.65 No data No data vs. prior 30 days vs. prior 30 days trend last 90 days trend last 90 days trend last 90 days trend last 90 days Sales Adspend No data ACoS No data No data No data sponsored display No data No data Sales Adspend No data No data $0.0 No data ACoS $0.0 No data No data vs. previous period vs. prior 30 days trend last 90 days trend last 90 days trend last 90 days ad sales by campaign type (last 90 days) Orders Adspend clicks $3.76K 210 $4.27K 1.2K 281.4K $0 0 $0 0 0 Sponsered Display 0.42% No data vs. previous period Sales Sponsered Products 281.4K No data performance by campaign type Campaign Type CTR vs. prior 30 days 113.6% No data impressions vs. prior 30 days ACoS $4.3K No data CPC 1.2K No data impressions & clickthrough rate sponsored brands Adspend $3.8K clicks $20.31 No data ▼ clicks & cost per click CPA $17.88 No data sponsored products Sales Campaign Type ▼ avg. order value & cost per acquisition ConvR 113.6% No data search query product ad target & search term ▼ 25K impressions 20K 1-2/2 15K < > 10K Campaign Type ACoS Sponsered Products 113.58% $0.88 17.98% $17.88 $20.31 0.42% null null null null null null Sponsered Display RoAS ConvR AOV CPA CTR 5K 0 Aug 2024 1-2/2 < > Sep 2024 Sponsered Products Oct 2024 Nov 2024 Sponsered Display historical ad sales, ad spend, and acos 1.5K 200% 150% 1K 100% 500 50% 0 Nov 14, 2024 Sales Nov 11, 2024 Adspend Nov 15, 2024 ACoS Nov 12, 2024 Nov 16, 2024 Nov 13, 2024 Nov 17, 2024 0% reportD ate impress ions clicks Adspend Sales CPC ConvR Nov 2… 31.5K 163 $615.69 $436.59 $3.78 14.72% Nov 1… 31.4K 165 $582.46 $410.8 $3.53 12.12% Nov 1… 27.5K 152 $680.37 $566.76 $4.48 21.05% Nov 1… 27.9K 152 $650.45 $383.75 $4.28 16.45% Nov 1… 25.5K 148 $582.85 $510.71 $3.94 19.59% Nov 1… 36.4K 153 $589.73 $587.64 $3.85 22.22% Nov 1… 48.1K 141 $561.69 $645.02 $3.98 21.99% Nov 1… 43.5K 177 $585.05 $434.76 $3.31 12.99% Nov 1… 45.7K 194 $617.68 $586.68 $3.18 16.49% Nov 1… 54.2K 203 $677.58 $606.64 $3.34 17.73% ▼ 1 - 100 / 290 What's this? < > performance by match type and placement ad summary match type & campaign Nov 11, 2024 - Nov 17, 202 Campaign Name ▼ Branded/Non-Branded ▼ auto keyword & product targeting Sales Campaign Type ▼ ▼ manual keyword targeting Ad Spend NoNodata data search query product ad target & search term ACoS NoNodata data Sales NoNodata data manual product attribute targeting Ad Spend $3.7K -31.3% ACoS $4.2K -4.0% Sales 114.1% 39.6% Ad Spend $519.8 7.7% ACoS $169.2 -7.3% 32.6% -13.9% vs. prior 30 days vs. prior 30 days vs. prior 30 days trend last 90 days trend last 90 days trend last 90 days performance by Branded/Non-Branded ad sales by Branded/Non-Branded (last 90 days) 25K Branded/NonBranded Sales Non-Branded Branded Orders ▼ cost clicks impressions $3.74K 210 $4.26K 1.2K 224,044 $938.12 0 $209.33 163 1,215 20K < > 1-2/2 Branded/NonBranded ACoS Non-Branded 114.08% $0.88 17.99% $17.8 $20.31 0.52% 22.31% $4.48 0% null null 13.42% Branded RoAS ConvR AOV CPA CTR 1-2/2 15K 10K 5K < > 0 Mar 2024 May 2024 Jul 2024 Sep 2024 Nov 2024 Apr 2024 Jun 2024 Aug 2024 Oct 2024 Non-Branded Branded performance by placement Placement Sales Orders ▼ Ad Spend clicks impressions Top of Search on-Amazon $1.71K 88 $1.76K 392 6,987 Other on-Amazon $1.34K 71 $1.42K 476 33,344 $703.96 35 $1.08K 300 241,016 $0 0 $0.5 2 175 Detail Page on-Amazon Off Amazon 1-4/4 ConvR AOV CPA CTR 15K < > Placement ACoS Top of Search on-Amazon 102.87% $0.97 22.45% $19.43 $19.99 5.61% $4.49 Other on-Amazon 106.01% $0.94 14.92% $18.89 $20.03 1.43% $2.99 Detail Page on-Amazon 153.99% $0.65 11.67% $20.11 $30.97 0.12% $3.61 null $0 0% null null 1.14% $0.25 Off Amazon RoAS 20K 10K CPC 5K 0 Aug 2024 Sep 2024 Top of Search on-A… 1-4/4 Oct 2024 Nov 2024 Other on-Amazon < > performance by match type matchType Sales EXACT Orders ▼ Ad Spend clicks impressions $3.5K 152 $3.87K 961 217,715 $1.01K 53 $290.79 248 3,158 BROAD $118.99 3 $102.23 87 1,580 PHRASE $47.98 2 $210.9 34 2,806 TARGETING_EXPRESSI… 25K ad sales by match type (last 90 days) 20K 15K 1-4/4 matchType ACoS RoAS ConvR AOV CPA < > 10K CTR EXACT 110.6% $0.9 15.82% $23.02 $25.46 0.44% TARGETING_EXPR… 28.77% $3.48 21.37% $19.07 $5.49 7.85% BROAD 85.91% $1.16 3.45% $39.66 $34.08 5.51% PHRASE 439.56% $0.23 5.88% $23.99 $105.45 1.21% 5K 0 Aug 2024 Sep 2024 EXACT 1-4/4 < > TARGETING_… Oct 2024 BROAD Nov 2024 PHRASE Campaign & Ad Group Performance ad summary Nov 11, 2024 - Nov 17, 202 match type & campaign Campaign Name ▼ Branded/Non-Branded ▼ search query product ad target & search term Campaign Type ▼ ▼ Campaign & Ad Group Performance Campaign Campaign Count 15 66.7% Targets per Campaign 5 -20.0% Search Terms per Campaign 64 140.8% Sales Ad Spend ACoS ConvR CPC impressions clicks Orders CTR CPA AOV $1.29K $1.26K 98.03% 21.03% $3.08 29,394 409 86 1.39% $14.66 $14.96 SB | Branded | Nexus 1 $938.12 $209.33 22.31% 0% $1.28 1,215 163 0 13.42% null null Auto | Energy Drink | Baddy berry $690.63 $211.1 30.57% 25.15% $1.23 2,380 171 43 7.18% $4.91 $16.06 Auto | Catch All | ABE protein powder $319.94 $79.69 24.91% 12.99% $1.03 778 77 10 9.9% $7.97 $31.99 Single KW | Non-Branded | Pre Workout $313.91 $524.13 166.97% 16.36% $9.53 100,491 55 9 0.05% $58.24 $34.88 $308.9 $1.24K 400.63% 9.42% $8.97 65,792 138 13 0.21% $95.2 $23.76 Single Keyword | Energy drink Sugar free | Exact $297.83 $455.63 152.98% 19.8% $4.51 20,817 101 20 0.49% $22.78 $14.89 SP | Energy Drink | Exact | Baddy Blast | Test $237.87 $352.58 148.22% 17.78% $3.92 2,503 90 16 3.6% $22.04 $14.87 $163.9 $34.11 20.81% 27.03% $0.92 266 37 10 13.91% $3.41 $16.39 $118.99 $102.23 85.91% 3.45% $1.18 1,580 87 3 5.51% $34.08 $39.66 Single Keyword | Energy Drink | Exact Energy Shots | Exact and Phrase | 5 Hour and Energy Shot ABE can - SP - Performance BMM | Protein Powder | Harvesting ▼ 1 - 12 / 12 Ad Group Ad Group Count 15 66.7% Targets per Ad Group 5 -20.0% Search Terms per Ad Group 64 140.8% < > Orders cost ACoS clicks impressions ConvR CPC CTR CPA $1.29K 86 $1.26K 98.03% 409 29,394 21.03% $3.08 1.39% $14.66 $14.96 ABE Branded Nexus $938.12 0 $209.33 22.31% 163 1,215 0% $1.28 13.42% null null Ad group - 10/24/2024 19:43:51.189 $690.63 43 $211.1 30.57% 171 2,380 25.15% $1.23 7.18% $4.91 $16.06 Ad group - 10/10/2024 21:30:38.358 $319.94 10 $79.69 24.91% 77 778 12.99% $1.03 9.9% $7.97 $31.99 Red Hawaiian Stim $313.91 9 $524.13 166.97% 55 100,491 16.36% $9.53 0.05% $58.24 $34.88 Energy Shots | Exact and Phrase | 5 Hour and Energy Shot $308.9 13 $1.24K 400.63% 138 65,792 9.42% $8.97 0.21% $95.2 $23.76 Ad group - 9/23/2024 17:46:10.474 $297.83 20 $455.63 152.98% 101 20,817 19.8% $4.51 0.49% $22.78 $14.89 Exact $237.87 16 $352.58 148.22% 90 2,503 17.78% $3.92 3.6% $22.04 $14.87 $163.9 10 $34.11 20.81% 37 266 27.03% $0.92 13.91% $3.41 $16.39 $118.99 3 $102.23 85.91% 87 1,580 3.45% $1.18 5.51% $34.08 $39.66 $0 0 $4 66 null 1 2 0% $4 66 50% null 1 - 12 / 12 < > Energy ABE can - SP - Performance Group Broad Match Modifier Ad group 10/17/2024 14:27:57 250 Sales ▼ AOV null performance by target & search term ad summary Nov 11, 2024 - Nov 17, 202 match type & campaign ▼ Campaign Name Branded/Non-Branded ▼ search query product ad target & search term Campaign Type ▼ ▼ performance by keyword, product attribute target, & search term (last 30 days) Keyword Targets 72 33.3% Sales per Target $-% Spend per Target $280.33 -50.4% Clicks per Target 81.4 -11.5% keywordText Sales ▼ Orders cost ACoS clicks impressions ConvR CPC CTR CPA AOV energy drink $1.52K 102 $1.61K 105.87% 499 31,897 20.44% $3.23 1.56% $15.82 $14.94 substitutes $613.79 27 $196.74 32.05% 177 2,752 15.25% $1.11 6.43% $7.29 $22.73 loose-match $352.8 23 $68.11 19.31% 52 119 44.23% $1.31 43.7% $2.96 $15.34 abe energy drinks $329.78 0 $100.84 30.58% 60 361 0% $1.68 16.62% null null pre workout $313.91 9 $524.13 166.97% 55 100,491 16.36% $9.53 0.05% $58.24 $34.88 energy drink sugar free $297.83 20 $455.63 152.98% 101 20,817 19.8% $4.51 0.49% $22.78 $14.89 energy shot $260.92 11 $1.03K 393.47% 104 62,986 10.58% $9.87 0.17% $93.33 $23.72 abe pre workout $250.43 0 $50.04 19.98% 31 448 0% $1.61 6.92% null null abe+energy+drink $163.9 10 $21.6 13.18% 30 145 33.33% $0.72 20.69% $2.16 $16.39 +protein +powder $118.99 3 $102.23 85.91% 87 1,580 3.45% $1.18 5.51% $34.08 $39.66 all black everything pre workout $74.98 0 $5.63 7.51% 5 29 0% $1.13 17.24% null null all black everything preworkout $64.97 0 $1 1.54% 4 24 0% $0.25 16.67% null null all black everything energy drink $47.98 0 $5.08 10.59% 11 58 0% $0.46 18.97% null null 5 hour energy extra strength $47.98 2 $210.9 439.56% 34 2,806 5.88% $6.2 1.21% $105.45 $23.99 1 - 41 / 41 Product Targets 15 -31.8% Sales per Target $0.00 -100.0% Spend per Target $0.00 -100.0% Clicks per Target 0.0 -100.0% asin 959 301.3% Sales per Search Term $26.52 -63.8% Spend per Search Term $21.05 -83.5% Clicks per Search Term 6.1 -70.6% ▼ Orders cost ACoS clicks impressions ConvR CPC CTR CPA AOV B0CGVHMC1P $0 0 $0 null 0 0 null null null null null B0CGMDS6RZ $0 0 $0 null 0 0 null null null null null B0C77WRGZD $0 0 $0 null 0 0 null null null null null B0BSXNXTR7 $0 0 $0 null 0 0 null null null null null B0CGVHVVGX $0 0 $0 null 0 0 null null null null null B0BSXMSH4K $0 0 $0 null 0 0 null null null null null B0BSXPH3LH $0 0 $0 null 0 0 null null null null null B0CGVJFV7H $0 0 $0 null 0 0 null null null null null B0CGMB942F $0 0 $0 null 0 0 null null null null null B0BSXKB3CJ $0 0 $0 null 0 0 null null null null null B0BSXPMPNW $0 0 $0 null 0 0 null null null null null B0BSXPSQS4 $0 0 $0 null 0 0 null null null null null B0BSXMXF2R $0 0 $0 null 0 0 null null null null null B0CGMCQBDZ $0 0 $0 null 0 0 null null null null null B0CGM9938S $0 0 $0 null 0 0 null null null null 1 - 15 / 15 null Orders Ad Spend ACoS clicks impressions ConvR CPC CTR CPA AOV $1.3K 87 $1.31K 100.78% 408 23,090 21.32% $3.21 1.77% $15.07 $14.96 abe energy drink $658.57 21 $133.51 20.27% 95 517 22.11% $1.41 18.38% $6.36 $31.36 pre workout $313.91 9 $524.13 166.97% 55 100,491 16.36% $9.53 0.05% $58.24 $34.88 energy drinks $252.85 17 $309.82 122.53% 96 8,950 17.71% $3.23 1.07% $18.22 $14.87 abe pre workout $250.43 0 $62.55 24.98% 38 569 0% $1.65 6.68% null null energy drinks sugar free $237.87 16 $394.44 165.82% 87 18,722 18.39% $4.53 0.46% $24.65 $14.87 energy shots $166.94 7 $778.12 466.11% 80 40,620 8.75% $9.73 0.2% $111.16 $23.85 abe energy $117.97 6 $11.08 9.39% 15 73 40% $0.74 20.55% $1.85 $19.66 energy shot $93.98 4 $248.52 264.44% 24 22,366 16.67% $10.36 0.11% $62.13 $23.49 $79 2 $7 8.86% 7 359 28.57% $1 1.95% $3.5 $39.5 b0bdss4wxr $78.99 2 $2 2.53% 2 119 100% $1 1.68% $1 $39.5 b0bby6wv6c $77 2 $1 1.3% 1 112 200% $1 0.89% $0.5 $38.5 all black everything pre workout $74.98 0 $5.63 7.51% 5 29 0% $1.13 17.24% null null b0cw3kyntp $69.98 2 $1.18 1.69% 1 5 200% $1.18 20% $0.59 $34.99 all black everything preworkout $64.97 0 $1 1.54% 4 24 0% $0.25 16.67% null null SearchTerm Search Terms Sales energy drink protein powder Sales ▼ 1 - 100 / 292 What's this? < > < > < > performance by product ad ad summary Nov 11, 2024 - Nov 17, 2024 match type & campaign Campaign Name ▼ ▼ search query product ad target & search term Branded/Non-Branded Campaign Type ▼ ASIN ▼ ▼ performance by product (excl. SB activity) asin Sales ▼ Adspend ACoS ACoS accountNa me Spend / Unit CPA B0CGVJFV7H 0 $0 null null 1 null null B0BSXPMPNW 0 $0 null null 1 null null B0BSXKB3CJ 0 $0 null null 1 null null B0BSXMXF2R 0 $0 null null 1 null null B0C77WRGZD 0 $0 null null 1 null null B0BSXMSH4K 0 $0 null null 1 null null B0CGVHVVGX 0 $0 null null 1 null null B0CGM9938S 0 $0 null null 1 null null B0CGVHMC1P 0 $0 null null 1 null null B0BSXPSQS4 0 $0 null null 1 null null B0BSXNXTR7 0 $0 null null 1 null null Grand total 0 $0 null null 1 null null 1 - 16 / 16 < > B0CGMCQBDZ B0BSXNXTR7 B0CGM9938S performance by asin (excl. SB activity) asin Products Advertised Sales ▼ ACoS ACoS accountName clicks CTR ConvR CPA CPC Spend / Unit B0C77WRGZD 0 null null 1 0 null null null null null B0BSXNXTR7 0 null null 1 0 null null null null null B0BSXPSQS4 0 null null 1 0 null null null null null Sales per Product B0CGVHMC1P 0 null null 1 0 null null null null null N/A B0CGM9938S 0 null null 1 0 null null null null null B0BSXPMPNW 0 null null 1 0 null null null null null B0BSXPH3LH 0 null null 1 0 null null null null null B0BSXKB3CJ 0 null null 1 0 null null null null null B0CGVHVVGX 0 null null 1 0 null null null null null B0BSXMSH4K 0 null null 1 0 null null null null null B0CGMDS6RZ 0 null null 1 0 null null null null null B0CGMB942F 0 null null 1 0 null null null null null B0CGMCQBDZ 0 null null 1 0 null null null null null Orders per Product B0BSXMXF2R 0 null null 1 0 null null null null null N/A B0CGVJFV7H 0 null null 1 0 null null null null null null null null 0 null null null null null null 0 null null 1 0 null null null null null 15 0.0% $0.0 Spend per Product $0.0 N/A Clicks per Product 0 N/A 0 null Products per Campaign 5 0.0% Products per Ad Group 3.75 0.0% Grand total 1 - 16 / 16 < >