Favour Ukpabi

CASE STUDY Etsy Scratch Card Automation System E-commerce • Process Automation • Zero-Touch Fulfilment 3 min → 10 sec 5× 0 Delivery time Capacity scale Manual steps Favour Ukpabi Project Manager & Automation Specialist CASE STUDY 01 — ETSY SCRATCH CARD AUTOMATION The Problem An Etsy seller of digital scratch cards was processing every order manually — downloading, customising, and emailing each product by hand. At peak periods, this became a serious bottleneck. PROJECT BRIEF CLIENT E-commerce / Etsy Seller 3+ min per order: Fulfilment delay during peak periods DURATION 6 Weeks Human error risk: Manual copy-paste caused wrong deliveries ROLE PM & Automation Architect Scalability wall: More orders = proportionally more time BUDGET Low-cost / no recurring SaaS Rating risk: Etsy penalises slow digital fulfilment Solo burnout: Unsustainable for a one-person operation Favour Ukpabi | PM & Automation Specialist | favourukportfolio.vercel.app Case Study 01 — Problem CASE STUDY 01 — ETSY SCRATCH CARD AUTOMATION Delivery Approach Agile delivery across 3 sprints — parallel build while seller continued operating manually. SPRINT 1 · Wk 1–2 SPRINT 2 · Wk 3–4 SPRINT 3 · Wk 5–6 Discovery & Architecture Build & Integration QA, UAT & Handoff • • • • • • • • • • • • • • • Mapped manual workflow end-to-end Defined automation touchpoints Selected tech stack Set success metrics & acceptance criteria Created Jira sprint backlog Favour Ukpabi | PM & Automation Specialist | favourukportfolio.vercel.app Built Etsy webhook order listener Developed scratch card generation engine Automated delivery pipeline Error handling & retry logic Deployed to Vercel 50+ simulated orders tested 3 rounds of UAT with client Peak stress-test (100 concurrent orders) System runbook documented Client trained on monitoring Case Study 01 — Approach CASE STUDY 01 — ETSY SCRATCH CARD AUTOMATION Tools & Technology Stack Jira Figma Custom Engine PROJECT MANAGEMENT DESIGN & ASSETS CORE AUTOMATION Sprint planning, backlog management, issue tracking and velocity measurement across all 3 sprints. Scratch card template design, visual asset creation, and design system for product variants. Bespoke order-to-delivery orchestration logic — the brain of the entire fulfilment pipeline. Etsy API Vercel Slack + Email E-COMMERCE API DEPLOYMENT COMMUNICATION Webhook-based order intake — real-time event capture the moment a purchase completes. Favour Ukpabi | PM & Automation Specialist | favourukportfolio.vercel.app Serverless hosting for automation endpoints — scales automatically, zero infrastructure management. Daily async client updates, sprint review documentation, and final system runbook delivery. Case Study 01 — Tools CASE STUDY 01 — ETSY SCRATCH CARD AUTOMATION Outcomes & Impact 3 min → 10 sec 5× 0 errors ~15 hrs/wk Order delivery time Capacity increase Post-automation Manual time eliminated Delivery speed improved 18× — from 3 minutes to 10 seconds per order 5× capacity: seller handles 5x more simultaneous orders with zero extra headcount "Favour's project management saved me hours every week. The system works flawlessly and my customers love the instant delivery." Zero fulfilment errors — automated data handling eliminated manual copy-paste mistakes ~15 hrs/week of manual labour replaced with a zero-marginal-cost automated pipeline Instant delivery directly improved post-purchase experience and 5-star review rate Etsy Shop Owner E-commerce Business Favour Ukpabi | PM & Automation Specialist | favourukportfolio.vercel.app Case Study 01 — Results CASE STUDY 01 — ETSY SCRATCH CARD AUTOMATION Lessons Learned 01 Map before you build Documenting the manual process end-to-end before writing a single line of automation logic prevented significant rework in Sprint 2. 03 Client UX matters for internal tools Non-technical clients need a simple monitoring dashboard, not raw system logs. The handoff quality is as important as the technical quality. Favour Ukpabi | PM & Automation Specialist | favourukportfolio.vercel.app 02 Error handling is not optional 12% of early simulated orders failed on first attempt. Building retry logic from day one — not as an afterthought — was critical to achieving 100% delivery reliability. 04 Phased delivery protects revenue Running the old manual process in parallel during the build meant zero revenue disruption. A hard cutover would have been riskier. Case Study 01 — Lessons LET'S WORK TOGETHER Ready to bring this kind of delivery to your project? Portfolio: favourukportfolio.vercel.app LinkedIn: linkedin.com/in/favouruk Book a call: calendly.com/favourukgigs Email:- Favour Ukpabi | Project Manager & Automation Specialist