Business Model Canvas: ALE Nigeria (Heavy lift services) Mock-Up – Ewoma Vese
Key Partners
Key Activities
• Oil & Gas
multinationals
• Energy/Power
producers
• Civil Engineering
firms.
• Industrial
Engineering firms.
• EPC Contractors &
Consultants.
• Engineering
Consultants.
• Commercial Lawyers
• Regulatory agencies
• Manufacturing firms
• Mining firms
• Logistics firms.
• Exhibitions &
conferences visits.
• Office & site Visits
• Industry & client
Research
• Database & sales
funnel development
• Relationship
Management
• Communication &
feedback with HQ
Key Resources
•Nigerian Employees
•South Africa Base
support
•ALE Nigeria Brach
office
•Vehicles
•Office utilities,
exhibitions,
conferences & ancillary
Networking
•Miscellaneous
Value Propositions
•Provision of engineering
solutions for the
horizontal and vertical
movement of very large
individual items.
•Superior world class
Technical expertise &
Experience within
Nigeria &
Internationally
•Pro-Active
collaboration & project
review with relevant
stakeholders during
project planning stages.
•Smart, Safety &
Strength ethos
Cost Structure
• Office lease/rent payments.
• Employees compensation packages.
• Office utilities & transport costs.
• Exhibition, conferences & ancillary networking costs
Customer
Relationships
•Professional &
interpersonal
relationships with Key
decision makers in
relevant firms &
sectors.
•Build & maintain Lines
of communication with
clients via relevant
channels
Customer Segments
•Oil & gas Multinationals
& Indigenous players
•Port & logistics
consortiums
•Power Generation firms
•Civil Engineering &
Industrial Construction
firms
•Refineries
Channels
•Site & office visits
•Emails
•Professional social
networks i.e. LinkedIn
•Video calls &
Teleconference
meetings
•Phone calls & Instant
Messengers
Revenue Streams
• Negotiated based on product/service feature & scope of
work
Business Model Canvas Key Activities
Key Resources
Cost Structure
Social & Environmental Cost
Value Propositions
Customer
Relationships
Customer Segments
Channels
Revenue Streams
Social & Environmental Benefit
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