Eunice Jael Mariano

Social Media Management and Marketing Plan I. Management 1. 2. 3. 4. 5. 6. 7. 8. 9. II. Business Branding Completed Link: https://bit.ly/2NWkIA7 Social Media Assessment and Planning Create Facebook, Instagram and LinkedIn accounts Keyword Research Completed. (included in the Business Branding) Social Media Creation and Optimization Use logo for the profile picture Create a cover/header photo Email address​:-Contact No. ​:​- Services:​ Bookkeeping and General Virtual Assistance Services (Add main and sub services on social media accounts) Description: Include tagline: “Grow your business with an offshore partner.” Hashtag:​ Create hashtags that will be used in each posts and additional hashtags that are related to the posts Social Media Content Creation Social Media Content Management Social Media Interaction and Community Growth and Management Interactions/Engagements Insights Marketing 1. Identifying target market Identified: Location​: Australia, New Zealand and Philippines 2. 3. 4. 5. 6. 7. 8. 9. Types of people:​ Managers, Executives, Owners of small and medium business Creating marketing plan Brand Awareness Create contents that are unique so people can distinguish the business from competitors. Promoting products and services Marketing and Advertising Organic Paid Networking Collaborate with brands with similar services Monitoring and Evaluating Campaigns Regularly check and assess the ROI (Return on Investments) of each campaign. Decide which campaigns are to be used again, improve or stopped. Interaction/Engagements Invitation to like, share, and comment posts. Insights Make a regular schedule of checking social media accounts’ insights.