Emily Blackwood

From: Subject: Date: To: ! Bonnie Fahy-Pop quiz August 5, 2019 at 6:01 AM Emily- Make sure your images are displayed Have issue viewing this email? Click here Emily, I’ve got a pop quiz for you. What do you think cost more: DIYing your business or hiring a team? If your recent Google search history includes inquires for "Facebook Ad hacks" and "free webinar slides," you’re not alone. Online business newbies are so terrified to make a wrong decision or lose any money that they often choose the seemingly noble do-it-yourself route. While it might be a necessary hustle and struggle in the beginning if you wear all the hats for too long, you’ll end up looking like this: It’s no surprise that you feel overwhelmed. As a successful business owner, your job title shouldn’t read accountant, social media manager, tech support — and haver-of-many-panic-attacks — before it says CEO. Just because it’s "easy" to take one for the team (a.k.a you) and wear all of the hats, doesn’t mean you should. At some point in the game you’ve got to admit you’re successful and on the route to growth (*insert gasp*) and hire people who were tailor-made for the kind of jobs you’ve just been winging (if we’re being honest). At some point, you’ve got to have a team. I know that in the depths of your soul, answering customer emails and fixing techy webinar stuff isn’t necessarily your highest purpose. The reason we take on so much more than we can chew is because: 1. We think we have to 2. And we think it’s saving us money. While you might be asking yourself if you can really afford to take on a staff (or even just one person), the real question you should be asking is can you afford not to? Contrary to popular Pinterest belief, there are a lot of hidden costs that come with not hiring a team. Ones that could literally kill your business if you continue to throw your blinders on and avoid them. I’m not trying to scare you, but building out your team is a critical and necessary step you need to take if you want to be successful, if you want your life to change, if you want to stop working 80 hours and on Saturdays and Christmas Eve. If you want to get to that next, juicy, CEO level, you’ve got to get some help. Not convinced? Let’s say that you have an issue with your WordPress site that will take roughly 8 hours to fix. You might think that Macgyver-ing your way through it is cheaper than hiring someone to handle it professionally, but realize that you are paying someone to do it. You. You’re paying yourself, and your time isn’t free. Time is the unit that makes up your ENTIRE LIFE. So if you think your life is valuable — and it is — then your time is extremely valuable. There’s even an opportunity cost associated with your time, and you can determine yours by watching the "Your True Hourly Value" video. Hitting both your income goals and your lifestyle goals means understanding the difference between earning a $100K a year and working yourself to death versus earning a $100K a year and working 20 hours a week. In basic terms, if you're making a $100K a year than your time is worth roughly $50 an hour. If you want to expand your salary to $200K a year then your time has to become worth $100 an hour. And if you’re doing work that someone else could do at a much lower dollar value then you’re actually someone else could do at a much lower dollar value then you’re actually losing hundreds of dollars per hour. If the math behind all this is making your eyes glaze over, don’t worry. Another email is coming this week that will give you step-by-step instructions for how to determine your newfound, CEO-level salary What will you do with all the time + money you’re going to save after you start outsourcing? Reply to this email and let me know! Until next time, Bonnie P.S. Like this email? Reply back and let us know if you have a topic you’d like me to cover or a question you’d like answered. I love hearing from you! Sent to:-Unsubscribe Ellan Media, 19th Floor, 222 Broadway, New York, NY 10038, United States