Marketing Portfolio
Duke Kimball - Marketing
What I Do:
Hi, I’m Duke. I tell the stories that help connect big ideas with the people who need them.
Here are a few ways in which I help messages reach their target:
● Website Structure and Copy
● Messaging Strategy
● Brand Development
● Print & Video Advertisements
● Digital Marketing
● Social Media Content
● Email & SMS Marketing (Including automation sequences)
● Direct Mail
● Internal Comms and Compliance Guidelines
● Corporate Blogging
● Articles & Case Studies
Testimonials:
Writing Samples:
Video Work:
https://dukekimball.wordpress.com/video/
Print Ads/Signage:
Project Patch:
Project Patch is a nonprofit organization that counsels hurting families and mentors at-risk youth. This
ad was featured in airports across the country. So many family counseling cent.
ers rely on fear to market- fear of what your family could look like if you don’t use their service. Fear
of how you might be failing them. Project Patch wanted a much more positive and reinforcing
message- a helping hand to say that it’s okay, it’s not easy for anyone, and there’s help available if
you need it.
Consumers Energy Demand Response Program:
The Commercial and Industrial Demand Response Program at Consumers Energy is designed to
help reduce strain on the electric grid during times of high demand. (Like super hot days when
everyone uses their AC.) By shifting energy use to times of lower demand, large-scale businesses
help the utility avoid using extra power plants to keep up with demand, and that’s a plus for the
environment. The company offers financial incentives to sign up for the program, and it’s also a great
way to show customers, shareholders, and investors that a business is serious about sustainability.
This ad in Crain’s Detroit Business is meant to highlight the full value of the program for
facility/sustainability managers and other business leaders.
Website Samples:
Primary copywriter for:
https://www.estanciaatbonitabay.com/
https://martincommercial.com/
https://www.holtdimondaleagency.com/
Article/Blog Samples:
Three Organizations Recognized with Consumers Energy Energy Efficiency Project of the
Year Awards - Consumers Energy
What are Managed Print Services, and How Does MPS Work? - Applied Innovation
A Retail Worker’s Guide To Footwear - Orange Insoles
Brands I’ve Worked With:
Creative Writing Publications:
Some Stories:
My Soul, and With the Sun – Mysterion
Change Of Life – Mysterion
The Boy Who Drowned – Gorgon, Stories Of Emergence (Pantheon Magazine)
The Barber Knows – Asymmetry Fiction
The Long Walk – Bourbon Penn
A Poorly Written Story About Love, And Birds – Firefly Jar Press
Some Poems:
Love, The Time Machine, Love Again – Strange Horizons
It Doesn’t Matter What You’re Made Of – Star*Line
My Chapbook:
Springtime Thrifty Cleaners and Laundry – Alien Buddha Press