Diogo Marques

BYU DIGITAL HOW TO USE DIGITAL MARKETING TO INCREASE YOUR SALES 2019 PRESENTATION ON TODAY'S AGENDA HOW TO USE DIGITAL MARKETING TO INCREASE YOUR SALES Overview Who are we? What do we do? Our clients How we can help Case Studies Let's Talk? BYU DIGITAL | 2019 OVERVIEW What We're Aiming For Effective Leaders have built a solid track record, from effective decision making. This does not come without trial and error as experience is built on hypothesis iteration. At our present time a new paradigm has come about that is giving more power to entrepreneurs and already established companies to make better decisions backed by hard-based data. In 2018 Google processed 3.5 billion daily searches Digital Marketing is the most powerful technological sales system, because it allows businesses to create a stable stream of qualified leads, and turn them into paying customers. Your prospective clients are looking for your services everyday. We help them connect to you. BYUDIGITAL DIGITAL| 2019 | 2019 BYU WHO ARE WE? M E E T T H E T EA M Diogo Marques CMO and Co-Founder The "People's person" Diogo is an experienced entrepreneur and focuses on Sales and Marketing Amad Mirza CTO and Co-Founder The "Techie". Amad is an experienced Computer Programmer and focuses on all the technical BYU DIGITAL | 2019 OUR PROGRESSION O U R T R A C K RE CO RD Y E A R S I N B U S I NE S S : 1 5 C L I E N T S S E R V E D: 2 6 2 + FUTURE 2010 2004 XVENA MULTIMEDIA GROUP IS BORN ADVISORY INDEPENDENT CONSULTING 2015 XVENA MULTIMEDIA GROUP SOLD BYU CAPITAL IS BORN: PRIVATE EQUITY GROUP BYU DIGITAL IS BORN: DIGITAL MARKETING GROUP BYU BYU DIGITAL DIGITAL | |- Thought for the Day AIM FOR THE MOON. IF YOU MISS, YOU MAY HIT A STAR. W. CLEMENT STONE WHO RECOGNIZES US BYU DIGITAL | 2019 SERVICES WHAT DO WE DO Social Media SEO & Content Marketing Email Marketing & Lead Capture Paid Media Omni-Media Approach Strategy & Funnel Development OUR CLIENTS SOCIAL PROOF SERVICES HOW WE DO IT Our Business Model B2C B2B Digital Marketing Online Courses Retainer Model Pay Per Lead BYU DIGITAL | 2019 HOW WE CAN HELP HOW WE DO IT The Black Box Approach Computers don't sleep, they work 24H/7. We need to use this to your advantage. Knowing people are looking for your services, you represent the keywords they are searching for. Is it just a matter of paid search? No. You need to have relevant contents, so that people are not disappointed and leave when they get to you. This is the main reason paid ads only work if people that visit your website. Your online presence needs to be optimized in an omni-channel approach. Being digital it is measurable because you can analyze concrete data of user behavior. That way you can make better decisions and optimize lead conversion. We call this the Black Box approch. You put $1 In and know exactly how much $ gets out in paying clients. You need a partner to do this for you, so you can make the best decisions for your business future. BYU DIGITAL | 2019 CASE STUDY OBRAS E TALENTOS BYUDIGITAL DIGITAL| |- BYU Obras e Talentos is a Job Board for Real Estate Developers available in Portuguese Speaking Countries Contractors pay €59.99/month on a recurring basis so they can bid on projects. CASE STUDY OBRAS E TALENTOS Summary: €228 cost of paid ads on 4 campaigns from December 2018 to end of January 2018. €228 / 2 = €114/month on paid ads 153K impressions 1.45K clicks Avg. CPC: €0.16 The 4 campaigns generated 35 paying customers 35 x €59,99 monthly fee = €2.099,65/month So.... we generated 2.099,65€ from €114 in 1 month That is a 18,417.98% ROI How much did you get from the S&P500? BYU DIGITAL | 2019 Below is the proof of the Digital Marketing work developed. Working with us, you will always see the results so you can make better decisions regarding your company's future CASE STUDY OBRAS E TALENTOS BYU DIGITAL | 2019 STANDARD MARKETING SPEND DO YOU KNOW HOW MUCH OTHER BUSINESSES ARE INVESTING IN MARKETING? CMO Studies show that the majority of companies spend 10% of their annual Revenue on Marketing HOW MUCH ARE YOU INVESTING? AND MORE IMPORTANTLY...HOW ARE YOU MEASURING IT? BYU DIGITAL | 2019 SUMMARY FINAL THOUGHTS Investing for the Future is the right way to develop your business Having Digital Marketing on your side you can reliably analyze data With reliable analysis you are able to make solid decisions With solid decisions you can build a solid future for your company All you need is a solid team that can deliver the results BYU DIGITAL | 2019 BYU DIGITAL LET'S TALK? BYU DIGITAL 2019 PRESENTATION BYU DIGITAL HOW TO USE DIGITAL MARKETING TO INCREASE YOUR SALES 2019 PRESENTATION