Changes in Demand Presentation
Demand
Changes in Demand 😧
Change in Demand – What Determines Demand ?
Factors That Impact Demands
-
P
• Tastes
• Income
S upply
• Number of Consumers
D2
• Prices of Substitutes
• Prices of Complements
D1
Demand
Q
What happens when demand decreases..?
6
ï‚§ Decrease in income
5
ï‚§ Less consumers
4
ï‚§ Prices of substitutes fail
3
ï‚§ Availability of complements decrease
2
ï‚§ Price of complements rise
1
0
10
20
30
40
>Decrease in Demand<
Price
S upply
P0
P
Demand
Quantity
Q
Q0
Market Forces…
Decrease in Demand
• Quantity supplied is greater than quantity demanded
Price
• Inventory levels rise
• Suppliers have to much (surplus) products
• Suppliers are forced to lower price
Supply
P0
P
7
5
Demand
Surplus
Surplus
10 < 15 : Therefore, Surplus = 5
QD < QS
Quantity
What Happens When Demand Increases....
Price
S upply
ï‚§ Increase in income
ï‚§ Price of substitutes rise
P
ï‚§ Price of complements decrease
P0
ï‚§ Availability of complements increase
ï‚§ More consumers
Demand
Quantity
Q0 Q
Market Forces…
Increase in Demand
• Quantity supplied is less than quantity demanded
• Inventory levels fail
• Suppliers have to little (surplus) products
• Suppliers are forced to raise price