Dheman Mahamud Khan
$10/hr
Business Plan Consultation & Project Management
- Reply rate:
- 100.0%
- Availability:
- Full-time (40 hrs/wk)
- Location:
- Rajshahi, Rajshahi, Bangladesh
- Experience:
- 3 years
OTA business plan
Table of Contents
1. Executive Summary: .................................................................................................................................. 3
2. Mission: ..................................................................................................................................................... 3
3. Vision:........................................................................................................................................................ 3
4. Business Purpose: ..................................................................................................................................... 4
4.1 Problem: .............................................................................................................................................. 4
4.2 Solution: .............................................................................................................................................. 4
5. Features of Truvelar .................................................................................................................................. 5
6. The Truvelar apps Business Model Structure diagram.............................................................................. 7
6.1 The Functional Flow Diagram.................................................................................................................. 8
6.2 The Cross-Functional process.............................................................................................................. 9
7. Business Model Canvas: .......................................................................................................................... 10
8. Market Analysis ....................................................................................................................................... 12
8.1 Mobile app travel market outlook .................................................................................................... 12
8.2 Market Trends: .................................................................................................................................. 13
8.3 Market Segment.................................................................................................................................... 14
8.3.1 Demographic Segmentation: ..................................................................................................... 14
8.3.2 Psychographic Segmentation: .................................................................................................... 14
8.3.3 Behavioral Segmentation: .......................................................................................................... 14
8.3.4 Geographic Segmentation:......................................................................................................... 15
8.4 Market Share: .................................................................................................................................... 15
8.5 SWOT Analysis ................................................................................................................................... 16
8.6 Porters 5 Forces Analysis ................................................................................................................... 17
8.7 PESTLE analysis.................................................................................................................................. 18
8.8 Competitive Analysis ......................................................................................................................... 19
8.8.1 Positioning.................................................................................................................................. 20
9. Strategy ................................................................................................................................................... 21
9.1 Pricing Strategy ................................................................................................................................. 21
9.2 Sales Strategy .................................................................................................................................... 22
9.3 Sustainability & expansion Strategy .................................................................................................. 23
9.4 The promotional plan and marketing strategy ................................................................................. 24
10. Management Team ............................................................................................................................... 25
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10.1 Team Structure: ............................................................................................................................... 25
10.2 Responsibilities: .............................................................................................................................. 25
11. Operational Plan ................................................................................................................................... 27
11.1 Roadmap: ........................................................................................................................................ 27
11.2 Milestone ........................................................................................................................................ 27
................................................................................................................................................................ 27
11.3 Implementation Plan....................................................................................................................... 28
12. Financial Projection ............................................................................................................................... 29
12.1 Start Up Expenses Year 1 (Starting Balance Sheet) ......................................................................... 29
12.2 Payroll Plan ...................................................................................................................................... 29
12.3 Forecasting Sales ............................................................................................................................. 31
12.4 Operating Expenses Years 1-3 ......................................................................................................... 33
12.5 Income Statement Years 1-3 ........................................................................................................... 34
12.6 Balance Sheet Years 1-3 .................................................................................................................. 35
12.7 Cash Flow Forecast Years 1-3 .......................................................................................................... 36
12.8 Breakeven Analysis Year 1 ............................................................................................................... 37
13. Conclusion ............................................................................................................................................. 38
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1. Executive Summary:
Truevelar is a travel solution app that aims to provide travelers with a seamless and convenient travel
experience. Our app will target travellers who are looking for a one-stop-shop for all their travel needs.
We will generate revenue by charging a commission on bookings made through our app, and by offering
premium services such as personalized trip planning and 24/7 customer support. We will also charge a fee
for visa processing and tour guide services.
To achieve our goals, we plan to launch our app in Dubai, a popular travel destination that attracts
millions of visitors every year. We will target travelers of all ages and backgrounds, including families,
solo travelers, business travelers, and more. Our app will be available on both iOS and Android platforms,
ensuring that we reach a wider audience.
Our team comprises experienced professionals in the fields of software development, marketing, and
travel industry. We are committed to delivering a high-quality product and excellent customer service to
our users.
In conclusion, Truevelar is a unique and innovative travel solution app that has the potential to
revolutionize the travel industry. With its comprehensive features, personalized experience, and userfriendly interface, we are confident that our app will become a leading platform for travelers worldwide.
2. Mission:
•
•
•
To make travel planning and execution hassle-free and enjoyable for everyone.
to provide our customers with an all-in-one travel app that offers a wide range of services,
including travel planning, visa processing, accommodation booking, transportation rental, and
emergency services, all accessible in one place.
To simplify the travel experience and help travelers make the most out of their trips.
3. Vision:
•
•
•
To become the leading travel app in the market, offering our customers a reliable and efficient
platform for all their travel needs.
To be a customer-centric company, providing excellent customer service and personalized travel
solutions.
To create a community of travelers who rely on our app for all their travel needs and become the
go-to travel app for everyone.
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