Christine Mae Bansiloy

Overall Management and Marketing Plan SCENARIO AND INSTRUCTION Create a management and marketing plan for this goal. Social Media Management Plan 1. Assessment A. If there are already SM sites: 1: List and collect FVA social media business sites • Facebook Business account • Twitter Business account • Instagram Business account • Pinterest Business account • LinkedIn Business account 2: Check if the Sites are active and updated 2. KW Research - Know your target Market Business owners in Australia Keywords: Facebook Marketing Twitter Marketing LinkedIn Marketing Instagram Marketing Pinterest Marketing 3. Social Media Accounts Set-up Optimization - We need to update the SM Accounts and optimize it. Should be focus on brand awareness (Social Media Manager) 4. Content Creation - Prepare the video/picture and different Strategy on every SM site that is relevant to Social Media Marketing and Management. Campaign. a. Facebook page- Video marketing/Photo b. Instagram- Business quotes c. LinkedIn-Photo d. Twitter- Building list/connection, for retweeting and liking, using hashtags related to each content, connect to target market e. Pinterest- Freelancing tips, motivation/inspirational message or quotes 5. Monitoring and Evaluation - It will be done after a week to have at least a baseline result and effectivity of the format that will be set. Social Media Marketing Plan 1. Objective-To get more clients from Australia. Placement: Facebook Newsfeed 3. Campaigns: Facebook Ads- for 1 month 4. Monitoring and Evaluation: Evaluation will be done every week. Monitor the effectivity of the Ad format if newsfeed is working.