Chanelle Gibson

We all like Pi(e)! We crave America’s favorite dessert for the obvious reasons – it tastes great and comes in every flavor from classic cherry to seasonal pumpkin. We even have an employee that swears by avocado pie … But, we love pi (pic of the symbol Pi with its formula) too, because we love math. Math is our most important tool because it provides the most useful information to our clients. With data and analytics, we help our clients to: Be proactive and anticipate needs Better understand, predict, and address customer behavior/demand Personalize service to customers through segmentation and feedback analysis Improve operational efficiency Set internal goals and mitigate risks Study the market and competition We use a “trilingual” approach for data exploration with our clients. This entails a deep understanding of business and client needs, technology that can leverage business knowledge, and the quantitative aspects of business analytics. Our business analytics and insights sector is Thought Logic’s fastest growing practice because of the high-quality, value-driven work we do for our clients. Our solutions focus on: Product Pricing – Optimizing data-driven pricing models to capture revenue Predicting Customer Churn – Retention campaigns enabled through data Sales Analytics – Providing actionable insights Brand Analytics – Identifying drains/drivers of brand performance Innovation Analytics – Tracking innovation priorities to analyze trends Travel Analytics – Monitoring expenses, compliance, and vendor pricing We develop analytics capabilities that accelerate how our clients impress customers, improve profitability, and remain compliant. We believe in—and can help you create—an organization and culture that thrives on fact-based decision making. Like pi, the math world is filled with formulas made of constants and variances. At Thought Logic, however, we measure ourselves by just one simple equation: Success equals our performance exceeding your expectations.