Business Email Writing_Sample
Task detail: Consider yourself working for a Jewelry
brand chain of companies. Write 7 emails for the
below scenarios.
Table of Contents
Promoting new product launch, try to sell it, and pitch for annual
membership
Feedback about product email from a customer who purchased it
recently
Offering refund/replacement email and objection handling
Upselling email to the above customer after a month
Influencer Outreach Email
Guest post outreach email
Event Invite Email for product launch mentioned in email 1. A
celebrity will launch that product. You are inviting some VIP
customers.
Promoting new product launch, try to sell it, and pitch for annual
membership
Subject: Are you free this Sat at 6 PM EST?
Dear FName,
Greetings from Tiffany & Co.!
We hope you are doing well and trust our fantastic line of collections is adding
appeal to your persona.
We know your desire to look stunning every day and we know how to fulfill it.
We are happy to introduce you to our new jewelry collection The Diva. The fine
collection includes the splendid touching and luscious appeal you wish for.
To catch a sighting of the collection you can click here “The Diva Collection”
Furthermore, the entire line of this collection will be introduced and showcased
on Saturday, July 16th at 6 PM EST by the Diva herself Anya Taylor-Joy.
You can Livestream the event by clicking on this LINK and we will be waiting for
you to catch up more with us.
Hang on, we have a surprise for you!
With the purchase of any product from The Diva Collection, we are offering a
50% waiver on our annual membership for the first 2 years, especially for you!
Listed are some of the benefits you will secure with the annual membership:
Early bird access to Exclusive Deals and Products
FREE Engagement Ring Customization
FREE Access to ring Upgrade Program
50% off on the cleaning of any product at any store nationwide
50% off on the Repairs at any store nationwide
Tiffany Diamond Certificate and Full Lifetime Warranty
Kindly submit your interest to join the event by completing your registration on
this LINK.
We are excited to see you at the launch and looking forward to exploring the
new collection.
Regards,
Balwinder Kalra
Marketing Head
Feedback about product email from a customer who purchased it
recently
Subject: Feedback on your recent purchase, INV#- 1234
Dear Sophia,
Thank you for being our prestigious customer. We hope you are doing well.
This email is to touch base with you personally to understand your experience
and satisfaction with your recent purchase with us.
We want to be better and would like to continue offering you our great products
and services. Your feedback helps us create a better experience for you and
other customers.
That being said, if you could take 30 seconds to share your feedback, we would
really appreciate it.
Feedback link
We look forward to welcoming you back.
Regards,
Balwinder Kalra
Customer Success Manager
Offering refund/replacement email and objection handling
Subject: Order# 12345 | Quality concern - Replacement
Dear Emma,
I hope everything is well.
I am Balwinder, Customer Success Manager at Tiffany & Co.
We thank you for your email and for letting us know your concern with the
quality of your recent purchase with us.
First, I would like to extend my apologies to you for the unsatisfactory quality of
the product, this is not the kind of experience we would like to give to our
customers. I certainly understand that the purchase of such an expensive
product should offer impeccable quality and durability.
With that being said, I would like to inform you that we will replace the product
for you and our logistics team will reach out to you at the earliest to discuss the
shipment of the replacement item. Additionally, as a gesture of apology, we
have waived the shipping fee of $20 with this replacement.
Please be assured I am personally looking into this request until you receive the
replacement and will surely drive this feedback to the concerned team to ensure
such manufacturing faults do not happen again.
Please feel free to reach out to me for any further questions or concerns, I am
just an email away.
Best,
Balwinder Kalra
Customer Success Manager
Upselling email to the above customer after a month
Subject: re: Order# 12345 | Quality concern - Replacement
Dear Emma,
I hope you are doing well.
We would like to extend our gratitude to you for offering us an opportunity to
rectify our flaws and appreciate your patience.
Since the replacement was delivered to you a couple of weeks ago, I would like
to touch base to understand if the quality of the replacement is as per your
expectations and if there are no further issues with the item.
Please feel free to write to me in case there are any further concerns. I will be
on my toes to look into it.
Since you have been our valuable customer, I would like to share a piece of
information with you about the new collection we are introducing. The marketing
team is still working on the launch event for it, and the invitations will be out
soon.
However, I would like to take this opportunity to let you know upfront that
Tiffany & Co. is introducing “The Diva Collection” on July 16th and it is one of
the finest pieces of Jewelry collection makers have ever designed.
Additionally, there are benefits associated with the annual membership plan for
existing customers with the purchase of the new collection. I can enroll you for
the annual membership with 50% off today, and you can secure the benefits of
an early bird sale, 50% off on cleaning and repairs, and a lot more.
Kindly let me know your decision and I will be happy to help you with securing
this offer.
Best,
Balwinder Kalra
Customer Success Manager
Influencer Outreach Email
Subject: Tiffany & Co. Social Media Outreach Proposal
Hello FName,
Greetings from Tiffany & Co.
Hope everything is great.
I am Balwinder, the Marketing Manager at Tiffany & Co.
We would like to express our interest in a social media collaboration with you for
our upcoming line of new jewelry collections. Your social media outreach and the
products we offer to the customers will be good business for both of us.
Your remarkable presence and following in the Californian region will help us
attract the attention of high-social-class customers who will be the best-targeted
audience to explore our existing and new lines of jewelry collections.
Please find the offer details below:
Remuneration- $50,000 for 10 posts on Instagram, Twitter, Facebook, and
Pinterest.
Duration- These posts should be done within 30 days (we can connect further
to discuss the interval between each post)
Samples- Our executive will deliver the samples to you at the earliest so that
your team can work on the necessary logistics and arrangements.
Please note that the above offer is negotiable and we can discuss the possibilities
to make this relationship work successfully.
I look forward to your response.
Regards,
Balwinder Kalra
Marketing Manager
Guest post outreach email
Subject: Let’s discuss our new blog post
Hi FName,
I hope everything is well.
I am Balwinder, the Marketing Manager at Tiffany & Co.
I am happy to share about our new line of collection of jewelry from Tiffany &
Co.
The new product launch is due next month and we would like to ensure that it
has its presence in the market well before the launch event.
Your reach and presence with the consumers are great and, with reference to
the same, I would like to discuss the opportunity to post our blogs on your
website to increase the reach of our new collection to the customers.
You may review our content from the links below and share your insights to
make it a success for both of us.
Sample #1
Sample #2
I look forward to your response.
Regards,
Balwinder Kalra
Marketing Manager
Event Invite Email for product launch mentioned in email 1. A
celebrity will launch that product. You are inviting some VIP
customers.
Subject: Launch event Invitation from Tiffany & Co.
Hello FName,
I hope you are doing well.
I am Balwinder, the Marketing Manager at Tiffany & Co.
We are excited to announce the launch of our new line of the collection “The
Diva Collection” on July 16th at 6 PM EST.
Venue: Hilton Los Angeles/Universal City - Directions & website
We would like to formally extend our invitation to you as you are one of our
most valuable customers and we appreciate your business. There will be a VIP
lounge and a reserved table for you, along with some complimentary
arrangements from Tiffany Co.
Furthermore, I am certain you will be interested in attending this event as the
new line of the collection will be launched by Tiffany & Co. brand ambassador
and special guest for the evening, Anya Taylor-Joy.
We request you to RSVP to us before July 13th at 6 PM EST to ensure we have
the necessary arrangements to make the launch and your presence a delightful
experience.
We look forward to your response.
Regards,
Balwinder Kalra
Marketing Manager