Social Media Management Plan
Social Media
Management and
Marketing Plan
MANAGEMENT
I. MANAGEMENT
1. Business branding
Logo - done
Website - has yet to put up
2. Social Media Assessment and Planning
Facebook Page - created and needs to optimized
Facebook Group - needs to be created
Instagram Account - created and needs to optimized
Twitter Account - created and needs to optimized
LinkedIn Account - created and needs to optimized
3.Keyword Research
Completed
4.Social Media Creation and Optimization
Social Media Accounts for optimization
Facebook - https://www.facebook.com/virtualassistancebyjane/
Instagram - https://www.instagram.com/virtualassistancebyjane/
Twitter - https://twitter.com/VAbyJane
LinkedIn - https://www.linkedin.com/in/janebolanos/
5. Social Media Content Creation - work in progress
6. Social Media Content Management
7. Social Media Interaction and Community Growth & Management
8. Interaction Engagements
9. Insights
II. MARKETING
1.Identifying the target market
Target market info:
Dominant gender: Men/Women
Age range: 30-50
Locations: US, Europe & others
Time of engagements: 9:00am -5:00pm (PH time)
2.Creating a market plan
Promoting services through all social media channels and creating a
portfolio in Upwork
3.Brand awareness
Boost all social media channels to attract clients
4.Promoting products and services
Regular posting on a Facebook page, Instagram, Twitter, and build
connections on LinkedIn.
5.Marketing and advertising
a.Organic
b.Paid
6.Networking
7.Monitoring and Evaluating Campaigns
8.Interaction Engagements
9.Insights