17 Great Examples of Freelance Websites
INSPIRATION
17 inspiring examples of freelance
business websites
January 9, 2018 by Armando DelaCruz
A great website can win you clients as quickly as a poor website can lose
’em. The virtual equivalent of a storefront, your website presents a brand
and a service that are distinctly and uniquely yours, and can a ect whether
a client wants to work with you or not.
But as a freelancer, how do you create a great website that wins you
clients? I’ve gathered a list of top freelancers who make great use of their
respective sites.
Here are 17 inspiring examples of freelance business websites to help you
start thinking about your own site.
Amy Lynn Andrews
Amy Lynn Andrews is a vociferous champion of minimalism. She calls
herself a “minimalist entrepreneur,” so it makes perfect sense how her site
looks tidy and minimalistic. Her homepage addresses in a long block of
carefully written copy how she’s the perfect person for a specific project – a
lesson that a lot of freelancers would benefit from imbibing.
“Bourn Creative” by Jennifer and Brian
Bourn
Technically a creative studio rather than a freelance site, Jennifer and
Brian Bourn’s “Bourn Creative” has all the hallmarks of what makes a
website attractive to clients. Unique value proposition (“We take a stand
against mediocre results”), check. A prominent display of past projects,
check. A strong, clear call-to-action, check. If you’re just making a freelance
site, this one serves well as a guide.
Carrie Dils
If you’re searching for what a standard freelancer’s site should look like,
take a peak at Carrie Dils’. Nestled beside a bold headline is a picture of
her, working, eyes locked on her laptop. That she puts a face to the service
she provides is smart, making the whole experience personable. And when
clients are familiar and ready, she has her list of services ready
immediately below the header.
“Double Your Freelancing” by Brennan
Dunn
Brennan Dunn is determined to help freelancers double their income.
Incredibly self-aware, Brennan’s homepage is built to get freelancers to
sign up to his free email course that includes his famous roadmapping
strategy.
“Goins, Writer” by Jeff Goins
Je Goins’ “Goins, Writer” is a renowned blog on the cra of writing.
Darren Rowse, CEO of Copyblogger Media, even said of his work: “Great
copy connects at an emotional level, and Je writes from the heart.” I
know this because his homepage prominently features such testimonials,
immediately upping his reputation as a writer. Not that a bestselling
author needs a lot of it, of course.
Kaleigh Moore
“What’s your specialty?” If you’re being asked this question, it means you
haven’t positioned yourself that well. At least not as well as Kaleigh Moore
does in her website, which features a headline dedicated to that. You can
imagine how attractive and convenient this is to clients.
Matt Olpinski
“I design websites and apps that help businesses grow.” That value prop
sits at the header of Matt Olpinski’s site, bold, loud, and attentiongrabbing. Reinforcing this premise is his impressive body of work, which is
presented in a gorgeous grid of case studies. As freelancer’s sites go, Matt’s
makes a great example: clean, no-frills, and e icient.
Melanie Daveid
Designer websites, more than anything, exhibit the designer’s skill. And
Melanie Daveid’s website does a great job of that. Opening with a gorgeous
logo animation, the site invites you to scroll through, where three sections
–an About section talking about her and her approach, her previous
projects, and a contact section complete with her info –are rested
beautifully in split-screens. When you’re done browsing through, you get a
high-five.
“Next Draft” by Dave Pell
Dave Pell is a prolific writer. And I mean that to the extreme. Dave curates
and annotates news every day, for which his site “Next Dra ” provides a
lovely home. This exhibits his skill as wordsmith, further reinforced by
literally dozens of testimonials posted on his homepage.
“Punchline Copy” by Lianna Patch
Lianna Patch’s approach to copy is less serious than most, and her website
embraces this. Dubbed “Punchline Conversion Copywriting,” Lianna’s site
is bright, colorful, yet clean. And if you think a rubber chicken isn’t a good
mascot for a copywriting professional, Lianna uses it to great e ect,
making her brand stand out while weeding out campaigns that aren’t fit
with her style.
Ryan Robinson
Ryan Robinson practices what he preaches. His homepage is decidedly
clutter-free, adorned only with a smiling headshot and an attentiongrabbing subscription form at the header. Below it is a carefully cra ed
copy designed to convert first-time visitors to become email subscribers.
Sean J Klassen
Portfolio sites give a lot of leeway to freelancers. Such is the case with
Sean J. Klassen’s, which makes use of a unique layout. Rested at the
bottom le are links to his About page and an email where you could reach
him for design work. Taking up the rest of the screen real-estate is his
impressive portfolio, filled with great work for companies such as Chrysler
and KFC.
“Social Triggers” by Derek Halpern
Derek Halpern sets out to do one thing with “Social Triggers”: to provide
value. His site’s design supports this, dedicating a whole block that
showcases three ways he can help his readers.
“The Story Of Telling” by Bernadette
Jiwa
Bernadette Jiwa follows a di erent principle than her more aggressive
contemporaries. “You don’t need to compete if you know who you are,”
says the headline sitting atop the page, “The Story of Telling.” A generous
branding expert herself, Bernadette optimizes her site presenting an
approach that’s uniquely hers, from the color scheme and typography to
the overall design of her site.
“UI Breakfast” by Jane Portman
As an expert in UI, Jane Portman’s site is clean, concise, and completely
free of clutter. She should know, being the one behind the valued design
resource, “The UI Audit.” Her site, “UI Breakfast,” greets you with a clear
value proposition coupled with razor-sharp copy that ushers you to her
products and services.
“Writing Revolt” by Jorden Roper
Jorden Roper’s site, “Writing Revolt,” perfectly surmises her brand as a
writing professional. The intention is to communicate clearly that Jorden
is di erent, a feat that her site does a very good job of. From the color
scheme to the overall site design to the inclusion of her photograph (she
has purple hair, does your copywriter have that?), “Writing Revolt” means
di erent but serious business.
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I hope you enjoyed this list of inspiring examples of freelance business
websites! As you might have picked up, the design choices among these
websites aren’t arbitrary. They are applied in line with the freelancer’s
individual goals, be it booking more business or converting readers into
subscribers—a key thought to keep in mind when building your own
website.
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