Angela Decena

Social Media Management Plan 1. Business Branding​: Completed - h ​ ttp://bit.ly/37dwHRT 2. Social Media Assessment and Planning: A&D Virtual Assistance is a service company virtually that’s why it needs an online presence in order to attract business partners. The great thing is it is already on board on Social Media Platforms. All social media sites have been optimized and just need to be consistent in posting and updating their followers via social media scheduling tools. 3. Keyword Research:​ Completed - ​https://bit.ly/2NGT1f5 4. Social Media Creation and Optimization Optimized Social Media links: ● Facebook Page: ​https://www.facebook.com/advirtrualassistance/ ● Twitter Link: ​https://twitter.com/ad_vassistance ● Instagram Link: ​https://www.instagram.com/ad_virtualassistance/ ● LinkedIn Link: ​https://www.linkedin.com/in/advassistance/ 5. Social Media Content Creation​ - Completed ● Facebook post: ​https://www.facebook.com/watch/?v=- ● Twitter post: ​https://twitter.com/ad_vassistance/status/- ● LinkedIn post: ​https://bit.ly/38ir6Ke ● Instagram post: ​https://bit.ly/2v6QVid 6. Social Media Content Management The content management is administered under the social media scheduling tools - I.e: Hootsuite, Loomly, Buffer. Social Media Marketing Plan 1. Identifying the Target Market Business owners in need of a cohesive social media presence. Target Market Info: ● Dominant gender: Male ● Age Range: 25-60 ● Locations: USA, UK, Australia, Philippines ● Time of Engagements: 9am, 9pm 2. Creating a Marketing Plan After optimizing the social media sites and knowing the target market, the best way to attract business owners is through portfolios of work completed, course certification, and top-rated feedbacks from previous clients. The A&D Virtual Assistance services will be promoted via freelancing sites and other social media channels. 3. Brand Awareness The key ingredient is to consistently engage with social media followers and update existing brand profiles on freelancing sites. This can be done by creating polls to ask followers and upload success feedbacks from previous clients we worked with. 4. Promoting Products and Services Promote services via freelancing sites, various social media channels, and affiliate marketing. 5. Marketing and advertising a. Organic - Create campaigns for existing followers and business owners. Mock campaign sample: ​http://bit.ly/2GeDcbr b. Paid - Create campaigns within a budget that equates a target number of audience/customers to reach. 6. Networking - Like, follow, engage with inclined business services we offer to gain network and recommendations. ​http://bit.ly/37hnckO 7. Monitoring and Evaluating Campaigns Getting insights from campaigns done. - http://bit.ly/38tP9WE