Ammad Javed

The XYZ Group Logo OVERVIEW KSA in Focus: Key Factors that display the rich investment opportunities in KSA Population Size Affinity to Technology KSA is the largest of the GCC countries and Saudis are also often the leading forces is home to 31 million people, with nationals behind the growth of technological constituting the majority of the population, trends in the region thereby facilitating making it the most attractive market for the adoption of e-commerce within the the growth of e-commerce. Youthful Population The country is characterized by its country. High Spending Power The World Bank ranks Saudi Arabia in young population who are extremely its top 20 richest countries by spending connected and technologically savvy. power, thus providing lucrative opportunities for pursuing omnichannel ventures. INTERACTIVE, SELF AWARE, UPDATED.. CHARACTERISTICS ● SUPER CONNECTED, INFORMED, ACTIVE ● UPDATE NEWS AND CURRENT AFFAIRS EXPRESS OPINIONS & BELIEF PASS BY STORE ● ● SHOW OFF DAILY ACTIVITIES/ PRODUCTS Source: Nielsen The Online Shopper - KSA: Uncovering Trends In The E-Commerce Landscape Saudi Arabia is Perfectly Poised for the Growth of E-Commerce The MENA e-commerce market is amongst the fastest growing in the world with the growth being predominantly lead by the GCC region. Amongst the strongest contenders on that front is Saudi Arabia. Fueled by its predominantly young and tech savvy population, Saudi Arabia positions itself as a great platform for exploring omni channel opportunities. E-COMMERCE ACTIVITIES PERCENTAGE OF INTERNET USERS WHO REPORT PERFORMING EACH ACTIVITY IN THE PAST MONTH [SURVEY BASED] SEARCHED ONLINE VISITED AN ONLINE FOR A PRODUCT RETAIL STORE ON THE OR SERVICE TO BUY WEB (ANY DEVICE) 79% SOURCES: Hoot suite 2019 84% PURCHASED A PRODUCT OR SERVICE ONLINE (ANY DEVICE) 64% E-COMMERCE SPEND BY CATEGORY The total annual amount spent on consumer e-commerce categories, in USD & annual change FASHION & BEAUTY ELECTRONICS & PHYSICAL MEDIA FOOD & PERSONAL CARE FURNITURE & APPLIANCES $1.728 BILLION +17% $1.660 BILLION +13% $413.0 MILLION +16% $727.0 MILLION +17% TOYS, DIY & HOBBIES TRAVEL DIGITAL MUSIC VIDEO GAMES $1.832 BILLION +13% $3.442 BILLION +9.7% $68.00 MILLION +5.4% $242.0 MILLION +15% The fastest growing segments are females & Millennials leaving behind the older age groups lag behind SOURCES: IPSOS Online Shopper FASHION Clothing 15% Shopping For Fashion: By Demographics Shoes 9% Accessories 9% Supporting Gear 2% Richy - The Brand Trustworthy Rich Logo Experienced Powerful Educated Original ORGANIC GROWTH PLAN Trustworthy Experienced Powerful Organic Marketing Plan - Breakdown 1 Website Audience Management 2 Conversions Goal Setting 3 On-Site SEO 4 Off-Site SEO 5 CRM Integration 6 Affiliate Marketing Website Audience Management To track audience and customers, know who they are, what they like, how they behave, etc. Done right, it can allow a business to improve its relationship with its customers and potential customers Dynamic Attributes User Segmentation Abandon Cart & Opportunity Lost Retargeting of the Website Visitor Conversions Goal Setting Defining goals is a fundamental component of any digital analytics measurement plan. Having properly configured goals allows Analytics to provide you with critical information, such as the number of conversions and the conversion rate for your site Ecommerce Goals Custom Goals as per the Requirements Purchasing Goals Conversions Goal Setting Form Submission Goals (Lamodui) Account Creation Goals Contact us goals ON-Site SEO On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. On-page refers to both the content and HTML source code of a page that can be optimized Meta Tags Schema Rich Snippets Customer Reviews Management On-site Optimization of each product individually Descriptions and Meta tags for each product On-site Content Management Keywords centric content creation for the website Example OFF-Site SEO Off page SEO refers to techniques you can use to improve the position of a web site in the search engine results page (SERPs) In general, off Page SEO has to do with promotion methods – beyond website design –for the purpose of ranking a website higher in the search results Optimization of each performing keyword using link building Building links on high authority websites Media Buying on mid-level websites Richy fabric review publishing on authority websites like Wikipedia, Fobes, Huffington post, Saudi Influencers, etc Press release distribution for any requested product or any special sales or promotion Off-site customer review management and reputation management for the brand CRM Integration with the System CRM helps you engage with leads and customers, get insights about your business, build a scalable sales process, and grow your business faster. Automate routine tasks Engage with your customers Benefits Customize CRM according to your Brand Reports and insights Affiliate Marketing Module & Partnership Program for Richy Extend your current sales force by creating your own army of Affiliate Marketers. Increased Sales Broaden your Audience Extend the reach of your Brand The ultimate viral marketing strategy THANK YOU! Any questions? Company Logo