Lead generation plan
Lead Generation Plan
A. Planning
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Need: Clients needing Virtual Assistant Services
Objective: Generates lead to A&J's Virtual Services and reaches out to potential clients.
Target Market: Business Owners, Entrepreneurs, Content Creators.
Location: Asia, Australia, New Zealand.
Content Strategy: Assist in developing their business; Value adding service of a Virtual
Assistant.
B. Creating
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Email Marketing
Social Media Content
C. Distributing
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Promote social media site
Content in LinkedIn, Fb, Twitter, IG
Email Marketing
D. Capturing
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Email Marketing
Landing page - Webpage
Spreadsheet or HubSpot
Use Call to Action
E. Analyzing
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Creation of spreadsheet for leads monitoring
Creation of contingency plan
Check Insight
F. Cultivate
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Personalize approach
Professional
Interact thru social media and other platforms
G. Convert
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Fill out form if client is interested
Respond with answers
Ask referrals after the transaction/project
Template 1 : Leads ( Offer Free Service For 1 Month)
Dear Name
Good Day,
My Name is Jane and I am an Administrative Virtual Assistant. I am a graduate of the Fi;ipino
Virtual Assistance and was also trained there.
These are the tasks that I can do as a Administrative Virtual Assistant:-.
Appointment Setter
Data Entry
Email and Calendar Management
Social Media Management
Search Engine Optimization
Research
Customer Service
With this, I would like to offer your business, (Name) a Free service in any task listed above.
This will serve as a free trial and also to showcase my skills. This is a big help to me to gain
more experience and for future recommendation.
Furthermore, I will assist you in whatever needs you have for your business for 1 month, ALL
FREE.
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20 hours weekly
With weekly report
All outputs are given to you
I will sincerely appreciate your consideration.
Template 2: Prospects ( Start of Free Trial)
Dear Client,
Good day,
Thank you for allowing me to assist you with your business. I will be able to showcase my skills
and gain another experience. I appreciate your consideration and you have my deepest thanks.
This is all free
In return, I would humbly ask for the following:
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Detailed instruction of the tasks to be sent to me as your Virtual Assistant.
Swift responses when I ask questions.
Feedback for my services as a Virtual assistant at the end of the month.
I will feature my work done in this collaboration in my online portfolios.
Template 3: Customer ( Invite to Paid)
Dear Client,
Good day.
I would like to extend my deepest gratitude for your participation in my free trial services.
As what I mentioned in my introductory email, I would like to ask for a:
➢ Feedback for my services
Should you wish to continue with my services, I can offer it to you for as low as 4$/hour for the
first 3 months. Please message me directly if you wish to.
Thank you so much, it has been a pleasure serving you.