SEO Audit Report
SEO Report for https://atpalarm.com
66 / 100
27 / 40
11 / 40
2 / 40
SEO SCORE
PASSED CHECKS
FAILED CHECKS
WARNINGS
COMMON SEO ISSUES
Meta Title Test
The meta title of your page has a length of 32 characters. Most search engines will truncate meta
titles to 70 characters.
Advantage Total Protection, Inc.
Meta Description
Test
The meta description tag is missing from your page. You should include this tag in order to provide
a brief description of your page which can be used by search engines. Well-written and inviting
meta descriptions may also help click-through rates to your site in search engine results.
HOW TO FIX
In order to pass this test you must include a meta-description tag in your page header (
section):
Note that in HTML the tag has no end tag but in XHTML this tag must be properly closed.
Meta description can have any length but a good practice is to keep this under 160 characters
(search engines generally truncate snippets longer than this value).
Google Search
Results Preview
Test
Advantage Total Protection, Inc.
https://atpalarm.com
Page 1
Most Common
Keywords Test
There is likely no optimal keyword density (search engine algorithms have evolved beyond
keyword density metrics as a significant ranking factor). It can be useful, however, to note which
keywords appear most often on your page and if they reflect the intended topic of your page. More
importantly, the keywords on your page should appear within natural sounding and grammatically
correct copy.
systems - 4 times
alarms - 4 times
monitoring - 4 times
burglar - 3 times
advantage - 3 times
Keywords Usage
Test
Your most common keywords are not appearing in one or more of the meta-tags above. Your
primary keywords should appear in your meta-tags to help identify the topic of your webpage to
search engines.
Keyword(s) included in Title tag
Keyword(s) not included in Meta-Description tag
HOW TO FIX
First of all, you must make sure that your page is using the title and meta-description tags.
Second, you must adjust these tags content in order to include some of the primary keywords
displayed above.
Keywords Cloud
Test
access activation advantage alarm alarms alert area atpalarm blythe bosch
burglar california cctv check choose click codes commercial companies contract
control copyright created credit crime current customers deal dealer department
detectors difference directly discount ensuring existing experience family free
governors guarantee home homes https industry inspect installation insurance just
line links lock long maintenance mansion monitoring monthly museum music
northern operated owned panel party police problem promo protecting protection
provides quote railroad reports request reserved residential resources rights
satisfied security serving signed site smoke southern specials standards
surveillance systems telephone test testimonials total treasures uploads video
world worldwideyou year years
Related Keywords
Test
This URL is currently ranked in the top 20 organic Google listings for the search terms below:
Competitor
Domains Test
advantage total protection
atp alarm monitoring
atp alarm company
atp alarms
atp security systems
Some of the most relevant competitors for your domain are listed below:
atpalarms.com
tworivers.coop
greaterpalmbaychamber.com
adtsecurity.com.au
safebreach.com
Page 2
Heading Tags Test
Congratulations! Your webpage contains headings tags.
H1 headings
Advantage Total Protection, Inc.
H2 headings
-
Robots.txt Test
Congratulations! Your site uses a "robots.txt" file: https://atpalarm.com/robots.txt
Sitemap Test
Congratulations! Your website has a sitemap file.
https://atpalarm.com/sitemap.xml
SEO Friendly URL
Test
Congratulations! All links from your webpage are SEO friendly.
Image Alt Test
Your webpage is using "img" tags with empty or missing "alt" attribute.
HOW TO FIX
In order to pass this test you must add an alt attribute to every tag used into your webpage.
An image with an alternate text specified is inserted using the following HTML line:
Remember that the point of alt text is to provide the same functional information that a visual user
would see. Search engines, users who disabled images in their browsers and other agents who
are unable to see the images on your webpage can read the alt attributes assigned to the image
since they cannot view it.
Learn more about optimizing images for SEO.
Deprecated HTML
Tags Test
Congratulations! Your page does not use HTML deprecated tags.
Page 3
Google Analytics
Test
A Google Analytics script is not detected on this page. While there are several tools available to
monitor your site's visitors and traffic sources, Google Analytics is a free, commonly recommended
program to help diagnose potential SEO issues.
HOW TO FIX
In order to pass this test you must create an account on Google Analytics site and insert into your
page a small javascript tracking code.
Example:
Note that you have to change the 'UA-XXXX-Y' with the proper id which you'll find in your analytics
account.
Favicon Test
Congratulations! Your website appears to have a favicon.
Backlinks Test
Your domain has 49 total backlinks from 7 referring domains. Some recently found backlinks for
your domain are listed below:
Checked on Dec 08, 2019: https://domainstats.com/crimereports.com
Checked on Dec 06, 2019: https://intent.msn.com/?Tra...s&sptid=006&useSiteUrl=true
Checked on Oct 24, 2019: https://advantage-total-protection-inc-ca.hub.biz/
Checked on Sep 16, 2019: https://www.yellp.site/rose...-closed-circuit-telecasting
Checked on Sep 12, 2019: https://domainstats.com/familywatchdog.us
Social Media Test
Your website is not connected with social media using the API's provided by Facebook, Google +,
Twitter, Pinterest, or using addthis.com
HOW TO FIX
In order to pass this test you must connect your website with at least one major social network. To
do that, you must insert into your page some social networks plugins: Facebook Like Button,
Facebook Share Button, Facebook Comments, Twitter Button, Google +1 Button, Pinterest Button
or AddThis Widget
SPEED OPTIMIZATIONS
HTML Page Size
Test
Congratulations! The size of your webpage's HTML is 6.5 Kb and is under the average webpage's
HTML size of 33 Kb. Faster loading websites result in a better user experience, higher conversion
rates, and generally better search engine rankings.
Page 4
HTML
Compression/GZIP
Test
Site Loading Speed
Test
Page Objects Test
Congratulations! Your webpage is successfully compressed using gzip compression on your
code. Your HTML is compressed from 23.55 Kb to 6.5 Kb (72% size savings). This helps ensure a
faster loading webpage and improved user experience.
Your website loading time is around 1.48 seconds and this is under the average loading speed
which is 5 seconds.
Your page uses more than 20 http requests, which can slow down page loading and negatively
impact user experience.
HTML Pages: 1; CSS Files: 8; Scripts: 12; Images: 27; Flash Files: 0;
Page Cache Test
(Server Side
Caching)
It does not appear that you are caching your pages. Cached pages serve up static html and avoid
potentially time consuming queries to your database. It also helps lower server load by up to 80%.
Caching most visibly benefits high traffic pages that access a database, but whose content does
not change on every page view. Common caching methods include Alternative PHP Cache,
Quickcache, and WP Super Cache (for Wordpress sites). Caching mechanisms also typically
compress HTML, further reducing page size and load time.
HOW TO FIX
In order to pass this test you are advised to use a caching mechanism for your pages. There are
three methods which can be used to caching your web pages:
1. Alternative PHP caching
- Alternative PHP Cache (APC) is an open source framework which caches data using
intermediate PHP code. Most web programmers who are familiar with the PHP programming
language can easily set up Alternative PHP Cache for your site.
2. Quickcache
- Quickcache is a lightweight page caching solution which was formerly known as jpcache.
Quickcache caches the page output rather than compiling the PHP page, making it a
superior version of page caching to the Alternative PHP caching. Quickcache can be quickly
downloaded from their website and can reduce your page load time up to 80%.
3. WP Super Cache
- If you have a Wordpress website, WP Super Cache can be installed within seconds and
without no programming knowledge.
Flash Test
Congratulations! Your website does not include flash objects (an outdated technology that was
sometimes used to deliver rich multimedia content). Flash content does not work well on mobile
devices, and is difficult for crawlers to interpret.
CDN Usage Test
Your webpage is not serving resources (images, javascript and css) from CDNs.
HOW TO FIX
In order to pass this test you are advised to use a CDN service. A Content Delivery Network (CDN)
is a globally distributed network of web servers that allows a quick transfer of assets and provides
high availability and high performance. The primary benefits of using a CDN service are:
Improving website loading times
Reducing bandwidth costs
Increasing content availability and redundancy
Improving website security
Page 5
Image Caching Test
Your website is not using cache headers for your images. Setting cache headers can help speed
up the serving of your webpages for users that regularly visit your site and see the same images.
Learn more about how to add expires headers to your images.
HOW TO FIX
In order to reduce the number of HTTP requests, you can use the HTTP Expires header to set an
expiration time for your images or any other content type. You can add the following lines into your
.htaccess file:
ExpiresActive on
ExpiresByType image/jpg "access plus 1 month"
ExpiresByType image/jpeg "access plus 1 month"
ExpiresByType image/gif "access plus 1 month"
ExpiresByType image/png "access plus 1 month"
JavaScript Caching
Test
Your website is not using cache headers for your JavaScript resources. Setting cache headers can
help speed up the serving of your webpages for users that regularly visit your site.
HOW TO FIX
In order to reduce the number of HTTP requests, you can use the HTTP Expires header to set an
expiration time for your JavaScript resources or any other content type. You can add the following
lines into your .htaccess file:
ExpiresActive on
ExpiresByType text/javascript "access plus 1 month"
ExpiresByType application/javascript "access plus 1 month"
CSS Caching Test
Your website is not using cache headers for your CSS resources. Setting cache headers can help
speed up the serving of your webpages for users that regularly visit your site.
HOW TO FIX
In order to reduce the number of HTTP requests, you can use the HTTP Expires header to set an
expiration time for your CSS resources or any other content type. You can add the following lines
into your .htaccess file:
ExpiresActive on
ExpiresByType text/css "access plus 1 month"
URL Redirects Test
Congratulations! Your URL doesn't have any redirects (which could potentially cause site
indexation issues and site loading delays).
Page 6
SERVER AND SECURITY
URL
Canonicalization
Test
https://atpalarm.com and https://www.atpalarm.com resolve to the same URL.
HTTPS Test
Your website is successfully using the HTTPS protocol, but the SSL Certificate will expire in less
than a month! Having an up-to-date certificate is an important security practice to ensure that your
website is safe and provides trust, and any communication between the user's browser and your
website (such as passwords, credit cards, or forms) is encrypted and private.
HOW TO FIX
If your website needs a secured authentication or an encrypted transfer of data, you need to install
an SSL certificate in order to provide a secure connection over HTTPS protocol. HERE is a "step
by step" guide to purchase and install an SSL certificate.
Safe Browsing Test
This site is not currently listed as suspicious (no malware or phishing activity found).
Congratulations, your website uses media query technique, which is the base for responsive
MOBILE USABILITY
Media Query
Responsive Test
design functionalities.
Mobile Snapshot
Test
Page 7
ADVANCED SEO
Structured Data
Test
Your webpage doesn't take the advantages of HTML Microdata specifications in order to markup
structured data. View Google's guide for getting started with microdata.
HOW TO FIX
HTML5 Microdata is an easy way to add semantic markup to your web pages. Search engines rely
on this markup to improve the display of search results, making it easier for people to find the right
web pages.
Here is a simple example of how to use HTML5 microdata in your contact web page:
Joe Doe
The Example Company
-
Nofollow Tag Test
Your webpage does not use the nofollow meta tag. This means that search engines will crawl all
links from your webpage.
Disallow Directive
Test
Your robots.txt file disallow the search engines access to some parts of your website. You are
advised to check carefully if the access to these resources or pages must be blocked.
Disallow: /wp-admin/
Page 8