Ajay Kumar

Squad: Habit Accountability Squad is a habit accountability app that helps users build lasting habits through group challenges. With daily check-ins, progress tracking, and support from peers, it motivates users to stay consistent. Inspired by behavioral science, Squad makes habit formation engaging and effective. Explore more: ●​ Play store: https://play.google.com/store/apps/details?id=co.joinsquad.app ●​ App store: https://apps.apple.com/us/app/squad-accountability-tracker/id- ●​ Web: https://www.joinsquad.co/ Technical Stack: React Native, Node.js, Firebase, Real-Time Communication (StreamChat), In-App Purchases, Firebase Firestore, Dynamic Links, Firebase Analytics, Mixpanel, Cloud Functions, Fastlane, Apple/Google Login, MobX, OpenAI, In-App Browser, Video Player, WebView. My Contribution to the Project Impact: Achieved a notable increase in user retention and engagement, with 57% of users actively utilizing the habit tracking features consistently. Challenges overcome: Developed new user engagement features, including customizable habit trackers and community messaging, enhancing user interaction and retention. Refactored and optimized the codebase, achieving a 32% improvement in app load times and overall performance. Implemented cloud functions to streamline backend operations, ensuring seamless scalability and real-time updates for a smoother user experience. Worked collaboratively with product owners to align new features with user expectations, delivering a product that meets and exceeds requirements. Features Utilized: ●​ Group Challenges: Participate in engaging 10-30 day challenges with small groups to build and maintain habits collectively. ●​ Daily Check-Ins: Stay accountable with simple daily progress updates and habit tracking. ●​ Customizable Habit Tracking: Tailor habits to fit personal goals and preferences for a more effective journey. ●​ Community Support: Leverage motivation and encouragement from group members to stay on track. ●​ Visual Progress Reports: Monitor progress through detailed charts and insights to celebrate achievements. ●​ In-App Purchases: Unlock premium features to enhance the user experience and provide additional tools for habit building. ●​ Real-Time Communication: Integrated group messaging for seamless interaction and collaboration. ●​ Analytics Integration: Gain insights into habit-building trends and performance through user analytics. ●​ Cross-Platform Accessibility: Available on Android, iOS, and web for a seamless experience across devices. What Users Say About Squad: Elayne Earline: ⭐⭐⭐⭐⭐ “Best accountability app Helped me get started building a habit of studying and exercising regularly. So much better than all the other habit apps out there!” Neo Kumar: ⭐⭐⭐⭐⭐ “I'm absolutely thrilled with the "Squad" app and its concept of fostering group accountability for daily habits and routines. Being part of a squad has transformed my journey to achieving goals into a collaborative adventure. The app's user-friendly platform makes it a breeze to organize squads, set goals, and stay on track. With its emphasis on routines and consistent progress tracking, "Squad" has become my go-to tool for ensuring that my daily habits align with my aspirations.”