Aimen Imran

Website Review- XYZ Domain: xyz.com SEO ANALYSIS Your On-Page SEO could be better. Your page has some on-page SEO optimization but it could be improved further. On-Page SEO is important to ensure Search Engines can understand your content appropriately and help it rank for relevant keywords. You should ensure that HTML Tag Content is completed correctly and align text content to target keywords. ● Title Tag (No changes required) You have a title tag of optimal length (between 10 and 70 characters). Home Length: 16 Ideally, it should be between 10 and 70 characters in length (including spaces). Title tags are essential for search engines to correctly understand and categorize your content. ● Meta Description Tag (No changes required) Your page has a meta description of optimal length (between 70 and 160 characters) “Hi, I’m — a real estate investments manager turned startup founder and content creator. I’m ready to help you ignite your business growth with content…” Length: 155 ● Language (No changes required) Your page is using the lang attribute. Declared: en-US The lang attribute is used to describe the intended language of the current page to the user's browsers and Search Engines. Search Engines may use the lang attribute to return language-specific search results to a searcher, and in the browser, the lang attribute can signal the need to switch to a different language if it is different from the user's own preferred language. ● H1 Header Tag Usage (Needs to be improved) Your page has more than one H1 Tag. It is generally recommended to only use one H1 Tag on a page. The H1 Header Tag is an important way of signaling to search engines what your content is about, and subsequently the keywords it should rank for. The H1 Tag normally appears as visible text in the largest font size on the page. It is recommended to add an H1 Header Tag near the top of your page content and include important keywords you would like to rank for. You should have one, and only one H1 tag on each page. If you are using a CMS, this would normally be entered into the core content section of the page. ● H2-H6 Header Tag Usage (Needs to be improved) Your page is not making use of multiple levels of Header Tags. HTML header tags are an important way of signaling to search engines the important content topics of your page, and subsequently the keywords it should rank for. ● Keyword Consistency (Needs to be improved) Your page's main keywords are not distributed well across the important HTML tags. Your page content should be focused on particular keywords you would like to rank for. Ideally, these keywords should also be distributed across tags such as the title, meta, and header tags. ● Amount of Content (Needs to be improved) Your page has a low volume of text content which search engines can interpret as 'thin content. Word Count: 334 It has been well-researched that higher text content volumes are related to better ranking ability in general. Numerous studies have shown that there is a relationship between the amount of content on a page (typically measured in word count) and its ranking potential - generally longer content will rank higher. Obviously content also needs to be topically relevant, keyword rich, and highly readable for the visitor. Note, in our assessment, we look at all selectable text on the page at load time, not hidden content. ● Image Alt Attributes (Needs to be improved) You have images on your page that are missing Alt attributes. We found 28 images on your page and 5 of them are missing the attribute. Alt attributes are an often overlooked and simple way to signal to Search Engines what an image is about, and help it rank in image search results. ● Canonical Tag (No changes required) Your page is using the Canonical Tag. https://www.jumpcoast.com/ The Canonical Tag is an HTML Tag that tells Search Engines the primary URL of a page. URLs can have multiple versions due to things like parameters being passed or www and non-www versions, resulting in potential duplicate content. Google recommends all pages specify a Canonical for this reason. ● Noindex Tag Test (No changes required) Your page is not using the Noindex Tag which prevents indexing. ● Noindex Header Test (No changes required) Your page is not using the Noindex Header which prevents indexing. ● SSL Enabled (No changes required) Your website has SSL enabled. ● HTTPS Redirect (No changes required) Your page successfully redirects to an HTTPS (SSL secure) version. ● Robots.txt (No changes required) Your website appears to have a robots.txt file. http://www.jumpcoast.com/robots.txt Robots.txt is a text file that provides instructions to Search Engine crawlers on how to crawl your site, including types of pages to access or not access. It is often the gatekeeper of your site, and normally the first thing a Search Engine bot will access. ● XML Sitemaps (No changes required) Your website appears to have an XML sitemap. https://www.jumpcoast.com/sitemap_index.xml A Sitemap is an XML data file on your site that lists all of your site's pages that are available for crawling together with other useful information like last update times and crawling priority. Sitemap files help Search Engines find all your pages to give them the highest chance of being indexed and ranked. ● Analytics (No changes required) Your page is using an analytics tool: Google Analytics. USABILITY Your usability could be better. Your page is OK but could be more usable across devices. Usability is important to maximize your available audience and minimize user bounce rates (which can indirectly affect your search engine rankings). ● Device Rendering (No changes required) This check visually demonstrates how your page renders on different devices. It is important that your page is optimized for mobile and tablet experiences as today the majority of web traffic comes from these sources. ● Google's Core Web Vitals Google is indicating that they do not have 'sufficient real-world speed data for this page in order to make a Core Web Vitals assessment. This can occur for smaller websites or those that are not crawlable by Google. Core Web Vitals are UI Metrics designed by Google that measure the overall quality of user experience on your site. They assess things such as the appearance of content, interactivity of the page, and visual stability from the moment of page load. Core Web Vitals are gathered from real-world usage data of a website (hence some smaller websites that haven't been well sampled may not return an appropriate result). Google has made Core Web Vitals a ranking factor for pages with increasing importance. ● Use of Mobile Viewports (No changes required) Your page specifies a viewport matching the device's size, allowing it to render appropriately across devices. ● Google's PageSpeed Insights - Mobile (Needs to be improved) Google is indicating that your page is scoring poorly on their Mobile PageSpeed Insights evaluation. Google has indicated that the performance of a webpage is becoming more important from a user and subsequently ranking perspective. PageSpeed Insights is a tool from Google that evaluates a website's performance on both mobile and desktop, providing suggestions for how to improve it. Google has indicated that performance is becoming a more important ranking factor, so understanding Google's own analysis of your site is valuable. Also irrespective of SEO rankings, it has been well-researched that pages that load faster perform better in user bounce rate and conversions. ● Google's PageSpeed Insights - Desktop (Needs to be improved) Google is indicating that your page is scoring poorly on their Desktop PageSpeed Insights evaluation. Google has indicated that the performance of a webpage is becoming more important from a user and subsequently ranking perspective. ● Flash Used? (No changes required) No Flash content has been identified on your page. Flash is an old embedded website technology that was frequently used in heavily animated features such as games and videos. However, Flash is not supported by all mobile devices and is not easily read by search engines. Improvements to HTML and CSS and the increased speed of modern web browsers have made it possible to implement many similar features with standard web technologies. If Flash is detected on your site, you should carefully consider whether it is necessary due to the several drawbacks. ● Favicon (No changes required) Your page has specified a favicon. A favicon is a small icon that serves as branding for your website. It's main purpose is to help visitors locate your page easier when they have multiple tabs open. It adds legitimacy to your site and helps boost your online branding as well as trust from potential consumers. ● Email Privacy (No changes required) No email addresses have been found in plain text on your page. Email addresses shown in clear text on your website can be easily scraped by bots, leading to inclusion in spam mailing lists. ● Legible Font Sizes (No changes required) The text on your page appears to be legible across devices. Page text legibilty is important from an accessibility perspective, and also to ensure your users can comfortably spend time on your site. In particular it's important to review text legibility on mobile and tablet devices where the text may naturally be smaller or lower lighting could make it more challenging to read. ● Tap Target Sizing (Needs to be improved) Some of the links or buttons on your page may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience. Tap Target Sizing refers to the size of buttons, links and other navigational elements on the page. On touch screen devices in particular these elements can't be too small or too close together or they will impede clicking and frustrate users. PERFORMANCE RESULTS Your performance is good. Your page has performed well in our testing meaning it should be reasonably responsive for your users, but there is still room for improvement. Performance is important to ensure a good user experience, and reduced bounce rates (which can also indirectly affect your search engine rankings). ● Page Speed info (No changes required) Your page loads in a reaasonable amount of time. Page Load Speed refers to the amount of time it takes to entirely load a webpage in a user's browser. Load speed is complex and can be impacted by a multitude of factors including network, web server, page size, technology, database or coding problems, and may require the help of a developer or systems administrator to troubleshoot. Page Load Speed impacts a user's experience on a website and can directly impact bounce rate and conversions. Additionally, Search Engines are making Page Load Speed a ranking factor. Optimize Page Load Speed by examining common problem points such as overall file size, server resources or coding problems. ● Download Page Size (No changes required) Your page's file size is reasonably low which is good for Page Load Speed and user experience. ● Website Compression (Gzip, Deflate, Brotli) (No changes required) Your website appears to be using a reasonable level of compression. ● JavaScript Errors (Needs to be improved) Your page is reporting JavaScript errors during load. This could indicate that some required functionality on your page is failing or scripts may have coding problems. JavaScript is embedded code on a webpage that can perform any number of functions such as modifying page elements dynamically, or making calls to retrieve information live without refreshing the page. JavaScript is a staple of the modern web and used on almost every modern website. However, with increasing usage and complexity, Javascript can fail on a page due to coding problems, incorrect versions or loading issues. Sometimes failures can interrupt proper execution of a page and break other functions, and so Javascript errors should generally be examined to understand the cause and what it's impacts are . ● HTTP2 Usage (No changes required) Your website is using the recommended HTTP/2+ protocol. ● Optimize Images (No changes required) All of the images on your page appear to be optimized. ● Minification (No changes required) All your JavaScript and CSS files appear to be minified. ● Deprecated HTML (No changes required) No deprecated HTML tags have been found within your page. ● Inline Styles (Needs to be improved) Your page appears to be using inline styles. Inline styles are an older coding practice and discouraged in favor of using CSS style sheets, due to their ability to degrade page load performance and unnecessarily complicate HTML Code. SOCIAL RESULTS Your social needs improvement. You appear to have a weak social presence or level of social activity (or we may just not be able to see your profiles!). Social activity is important for customer communication, brand awareness and as a marketing channel to bring visitors to your website. We recommend that you list all of your profiles on your page for visibility, and begin to build a following on those networks. ● Facebook Connected (Needs to be improved) No associated Facebook Page found as a link on your page. Creating Social Profiles as well as linking to these from your website can help to build trust in your business and provide other mediums to nurture your customer relationships. ● Twitter Connected (Needs to be improved) No associated Twitter profile found as a link on your page. ● Instagram Connected (Needs to be improved) No associated Instagram profile found linked on your page ● YouTube Connected (Needs to be improved) No associated YouTube channel found linked on your page. ● LinkedIn Connected (Needs to be improved) No associated LinkedIn profile found linked on your page.