KNN Digital Media is a global eCommerce company founded by former Google executives. We use performance marketing, media, and machine learning to drive measurable growth across a portfolio of in-house and affiliate brands, including our flagship brand in the health and wellness space, Vital Nutritive.
We’re looking for a PPC Specialist to manage and scale our Google Ads campaigns on a long-term, performance-based collaboration.
You’ll manage end-to-end campaign execution for multiple brands, handling keyword research, campaign setup, data analysis, and conversion scaling with a strong focus on ROI.
This is a high-impact role, collaborating closely with our PPC Lead and integrated as a core member of the performance team.
Why you’ll enjoy collaborating with KNN Digital Media
- Work with a high-performing international team led by former Google leaders
- Long-term contractor collaboration with consistent workload
- High level of autonomy and ownership over performance outcomes
- 100% remote, CET-aligned collaboration with flexible working hours
- Exposure to high-volume DTC performance campaigns where your optimizations have direct business impact
How you’ll contribute
As a contractor, you will launch, manage, and optimize high-budget PPC e-commerce campaigns for proprietary and affiliate brands in the Health & Wellness sector.
Key responsibilities are the following:
PPC Research:
- Product Research: Conduct research for new products, including keyword analysis, competitive benchmarking, and offer evaluation.
- Keyword & Market Analysis: Identify the best-performing keywords and market opportunities by assessing competition, search volume, and CPCs.
- Offer Evaluation: Research and assess the potential of offers in the PPC market to determine feasibility and profitability.
Campaign Creation & Launch:
- Campaign Setup: Create, configure, and launch PPC campaigns across platforms such as Google Ads and Bing Ads.
- Campaign Monitoring: Continuously monitor campaign performance, making adjustments to bids, keywords, and ad copy to optimise results.
- Conversion Tracking: Set up and manage conversion and event tracking using Google Ads, Google Analytics, and Openhermes to monitor ROI and performance.
Site Structure & Content Review:
- Review Site Setup: Collaborate with content writers to review content, links, and site structure on comparison sites before launching campaigns.
- Ensure Alignment: Ensure that the content and site setup are aligned with PPC campaigns for seamless integration and optimised performance
Reporting & Analysis:.
- Data Analysis: Analyse campaign performance data, identifying trends and areas for improvement.
- Optimisation Decisions: Use data-driven insights to make optimization decisions, including adjusting bids, keywords, and targeting to improve campaign performance.
- Reporting: Create detailed campaign performance reports using Supermetrics and other analytics tools, providing actionable insights to improve future campaigns.
Partner Communication:
- Offer Management: Maintain open communication with partners to ensure that all offers are functioning correctly and resolve any issues promptly.
- Partner Collaboration: Work closely with partners to monitor offer performance and optimise for better results.
Continuous Improvement & Innovation:
- PPC Trends: Stay up-to-date with the latest PPC industry news, tools, and best practices to implement cutting-edge strategies.
- Proactive Strategy Suggestions: Actively suggest and test new strategies to scale accounts, improve performance, and stay competitive in the market.
- Account Scaling: Use analytical insights to identify scaling opportunities and suggest strategies to grow accounts performance.
What you’ll need to succeed
- 1–2 years of hands-on PPC experience in e-commerce, ideally in competitive verticals
- Strong expertise in Google Ads and Bing Search
- Proven experience managing structured budgets with clear performance goals
- Strong analytical and numerical skills with a data-driven mindset
- Experience with tools such as Google Analytics, GTM, Google Ads Editor, Microsoft Advertising Editor, SEMrush, and Supermetrics
- Solid understanding of PPC KPIs and optimization strategies
- Ability to manage multiple campaigns independently in a fast-paced environment
- Bonus: Experience with product comparison or review sites, especially in Health & Wellness
- Proactive, curious, and comfortable testing new ideas and tools
- Language: Advanced English (C1+). Spanish is a plus