Performance Marketing Associate full time

Relevant experience: 1 - 2 years

Location: Remote/WFH

Compensation: ₹3.72 - 4.56 LPA

Description

The candidate shall be responsible for understanding client requirements, processing briefs, actively participating in content strategy, campaign planning, content creation, and copywriting to enhance the brand’s communication on the brand website, social media and other touchpoints.

Key Responsibilities:

• **Closely work and collaborate with Brand & Digital Consultants to develop and provide value-added, creative strategies and presentations for client pitches and project work. **
• Research and monitor digital and industry trends, analyze competitor content strategy, and identify insights to inform brand communication and keyword strategy.
• Developing design briefs by gathering information and data through research.
• **Curate and develop result-oriented content for SEO optimization. **
• Strategizing and researching keywords, demographics, industry trends, competitors.
• Creating and optimizing performance marketing campaigns on Meta, Google, LinkedIn and Twitter/X.
• Analyzing data and report-writing.