One of our clients is looking for a strategic and hands-on Marketing Manager to lead and execute innovative marketing initiatives for a growing education technology company in the STEM space. This role is ideal for a tech-savvy and organized professional with a passion for educational innovation and a strong grasp of brand storytelling, digital campaigns, and AI-driven content creation. The ideal candidate will help position the company as a thought leader, amplify founder-led marketing efforts, and build awareness and engagement across the education community.
Note: We kindly ask that you submit your resume in English to help us understand your qualifications better. Looking forward to reviewing your application.
**Benefits: **
- Competitive salary
- Strong support system
- Salary increase starting on your first year of employment (based on performance)
- Monthly Performance Incentive (only for full-time roles | based on given metrics |can range from $40 - $50)
- Health benefit ($30/month)
- No computer activity monitoring
- Training materials for upskilling provided
- Paid holiday leaves (depending on the holidays that the client observes)
- Paid sick leaves (sick leave convertible to cash if perfect attendance)
- Paid planned leaves
- Internet Allowance ($25/month)
Key Responsibilities:
Thought Leadership & Brand Amplification
- Develop and maintain a strategic content calendar that highlights key thought leadership initiatives.
- Repurpose content from lectures, webinars, and interviews into various formats such as blog posts, LinkedIn articles, whitepapers, and short-form videos.
- Identify and coordinate speaking engagements, podcast features, and guest content opportunities.
- Craft compelling narratives around the company’s mission and its impact on modern STEM education.
Awareness & Demand Generation
- Design and manage targeted digital marketing campaigns to reach educators, STEM professionals, and school administrators.
- Launch and grow the company’s email list and social media following through outreach and engagement efforts.
- Produce and manage educational content series, such as newsletters, weekly reels, or insights-based video clips.
- Support promotional efforts for strategic partnerships and school pilot programs. AI-Driven Content
Creation & Marketing Operations
- Leverage AI tools (e.g., Jasper, ChatGPT, Canva AI) to streamline content development across emails, social media, and digital campaigns.
- Automate marketing workflows and campaign scheduling using platforms like Zapier, Buffer, or Hootsuite.
- Track and analyze campaign performance data and recommend improvements using AI-driven tools.
Community Engagement & Support
- Monitor and engage with online educator communities on platforms such as Twitter/X, Reddit, Facebook Groups, and LinkedIn.
- Respond to social media interactions and nurture engagement with early adopters and potential customers.
- Adapt content messaging for different audience segments, including K–12 and higher education.
Founder Support & Marketing Administration
- Assist with the execution of follow-ups, marketing deliverables, and webinar logistics on behalf of the founder.
- Keep marketing files and materials organized using tools such as Google Drive, Notion, or similar platforms.
- Ad hoc tasks
Requirements & Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field.
- Minimum of 3 years of experience in digital marketing, content strategy, or a similar role.
- Proven experience creating and managing marketing campaigns across digital platforms.
- Strong content creation skills (copywriting, basic graphic design, and storytelling).
- Proficiency in tools such as Canva, ChatGPT, Buffer, Mailchimp, and Trello (or willingness to learn).
- Excellent communication, organization, and time management skills.
- Ability to work independently in a fast-paced, founder-led environment.
Preferred Qualifications:
- Experience in EdTech or familiarity with marketing to K–12 or higher education audiences.
- Passion for science, education, or learning innovation.
- Interest and experience in AI-powered marketing tools.
- Demonstrated ability to turn abstract ideas into clear, actionable marketing strategies.
Pay: $950 + $55 Allowance per month
Employment type: Full Time
Working hours: Monday to Friday between 8 AM to 5 PM Eastern Standard Time (EST)
Note: This role is only available to candidates from the Philippines, Colombia, and Kosovo.