Sweetcode Lab

Your business goals achieved with Design Overview Client Salesdocs Industry Business Management Services Logo & Brand design About the project Salesdocs is a one-stop productivity tool created by Sales Engineers for Sales Engineers. Their goal is to help handle clients' requests. So, with Salesdocs, people can generate influence maps to change opinions, answer questions, ease objections, and much more. Our goals Our goal was to cover all client's needs and develop a simple and friendly logo design. Even before our team had started, our client sent us a pretzel picture, saying they wanted to see a pretzel in the future logo design. We loved the idea and paired the pretzel with the lowercase logo which made the design look fun and friendly. Our process Order Result Process Brainstorm & analysis Design Presentation Logo concept & construction Lowercase Logos are increasingly gaining popularity in logo design because such logos are friendly and approachable in contrast to all caps lettering that conveys authority and power. For this project, we developed a lowercase and simple logo design. All lowercase letters and a cute pretzel fit together in visual harmony. Logomark Logotype Colors HEX #2F67B2 RGB 47 / 103 / 178 HEX #333333 RGB 51 / 51 / 51 HEX #FFFFFF RGB 255 / 255 / 255 Typography Cabin Font Medium ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz - Contact us by sending us email to -or text us to -