Dr. Rissy's Writng & Marketing

DR. RISSY'S WRITING & MARKETING CAPABILITIES STATEMENT 2024 A LETTER FROM DR. RISSY Hello, Thank you for taking the time to discuss your marketing needs. At Dr. Rissy's Writing & Marketing, we are confident we can significantly increase your site traffic, customer engagement, and onsite conversions. Our clients can expect results within the first 6-12 months of their service start date. Dr. Rissy's Writing & Marketing has been delivering best-in-class digital marketing services to our clients for over ten years. Based on your current digital marketing needs, our recommended approach will focus on lead generation and conversion optimization. We can employ a wide range of methodologies to reach your goals, including Social Media Management, SEO, Copywriting and Editing, Email, and PR. Our tried and true methodologies will attract high-quality traffic to your site through content that's valuable to your target audience. Marketing is an investment that, when done correctly, earns clients more than they spend. Dr. Rissy's world-class conversion optimization techniques ensure all digital marketing tactics used will deliver a profitable return on your investment. We employ a wide range of research tools to develop a comprehensive digital marketing strategy that will meet your acquisition goals. Sincerely, Dr. Morissa Schwartz FOUNDER, DR. RISSY'S WRITING & MARKETING www.drissyswriting.com TABLE OF CONTENTS Social Media Management 1 Online Advertisements 2 Writing 3 Public Relations 4 Search Engine Optimization 5 Funnels 6 NetGalley Book Reviews 7 Marketing Consulting 8 Full Support Packages 9 1 SOCIAL MEDIA MANAGEMENT Transform your social media presence with our tailored packages, designed to enhance your brand's online engagement and drive organic growth. Our strategic approach integrates content creation with SEO best practices to ensure your message resonates across all platforms. Bronze Package "The Essential Lift" - 3 Custom Posts Per Week on 3 Platforms - Weekly Engagement Session (1 Hour) - Monthly Analytics Review - Content Calendar Coordination $650 per month Silver Package: "The Strategic Boost" - 4 Custom Posts Per Week on 3 Platforms - Daily Engagement on Preferred Platform Add-Ons - Additional Biweekly Video: $450 - Weekly Custom Video Content: $800 - Influencer Collaboration Strategy: Custom Quote Custom Package Creation: Don't see a package that fits your - Biweekly Analytics Review unique needs? Let's craft a - Strategy Consultation Call (Monthly) custom solution together. Our $850 per month Gold Package "The Growth Accelerator" - 5 Custom Posts Per Week on 3 Platforms team is ready to collaborate with you to create a bespoke package that aligns perfectly with your social media strategy goals. - Daily Engagement on 2 Platforms - Biweekly Analytics Review with Recommendations - Mid-Month Strategy Adjustment Session *Long-Term Commitment Incentives: - 1 Custom Biweekly Video Content - 3-Month Contract: 5% Discount on Total Package $1,250 per month Platinum Package "The Elite Expansion" - Daily Posts on 3 Platforms (Up to 7 Per Week) - Continuous Engagement Across All Platforms - Weekly Analytics Deep Dive with Custom Reporting - Monthly Comprehensive Strategy Reassessment Price - 6-Month Contract: 10% Discount on Total Package Price NOTE: ALL PACKAGES INCLUDE INITIAL ONBOARDING, WHICH COMPRISES A BRAND VOICE AND GOALS ALIGNMENT SESSION, AUDIENCE ANALYSIS, AND INITIAL CONTENT STRATEGY - 2 Custom Biweekly Video Contents DEVELOPMENT. THE PRICES LISTED ARE OUR - Priority Customer Support STARTING RATES AND MAY VARY BASED ON $1,750 per month SPECIFIC CLIENT NEEDS AND ADDITIONAL SERVICE REQUESTS. 2 ONLINE ADVERTISEMENTS Creating ads on Facebook, Google, and Amazon helps you grow online even further. series of ads can help you find new clients, get them engaged, and convert them into paying customers. Use of SEO and analytics will ensure that the right demographic is being targeted. The below prices are in addition to your weekly ad spend budget which can range between $50-100 per week. Facebook Ads Website traffic ads + lead generation ads $650 per month Conversion campaigns $1000 per month Google Ads Lead generation ads with form extensions to collect contact information + keyword campaigns. $650 per month ** Clients who sign with us for a minimum of 3 months receive a 5% discount on our services. Clients who sign with us for a minimum of 6 months receive a 10% discount on our services. 3 COPYWRITING/EDITING & GHOSTWRITING We write SEO blog articles, newsletters, ebooks, email campaigns, and more! Copywriting - $0.25 per word (1,000-word minimum) Editing (developmental, line, and copyediting) - $0.07 per word (1,000-word minimum) BLOG WRITING We also offer weekly subscription services for your blog writing needs, which are roughly 500 words each and expertly optimized for SEO effectiveness. Small Package 4 blog posts per month + images, SEO, schedule, and upload $650 per month Medium Package 8 blog posts per month + images, SEO, schedule, and upload $1200 per month Platinum Package 12 blog posts per month + images, SEO, schedule, and upload $1500 per month ** Clients who sign with us for a minimum of 3 months receive a 5% discount on our services. Clients who sign with us for a minimum of 6 months receive a 10% discount on our services. 4 PR MANAGEMENT Our enhanced media exposure packages provide a comprehensive approach to expanding your brand's reach across various platforms. Whether you're seeking podcast interviews, website features, TV appearances, or guest blog posts, we have the right package to suit your needs. Please note that some periodicals may have additional fees, and it will be at your discretion to pursue those opportunities. In the Bronze Package, our focus is on securing podcast, website, or TV interview opportunities. The Gold Package includes the added benefit of having us write and pitch/publish a guest blog post. For maximum exposure, our Platinum Package offers three guest blog posts written and pitched/published on top-tier, high DA, and niche sites. Take advantage of our enhanced media exposure packages to amplify your brand's visibility and establish thought leadership in your industry. Contact us today to discuss how we can tailor our services to meet your specific goals. Bronze Package -Secure 1-3 podcast, website, or TV interview opportunities. $650 per month Gold Package -Secure 3-4 podcast, website, or TV interview opportunities. - Write and pitch/publish 1 article on top-tier, high Domain Authority (DA), and niche sites. $1500 per month Platinum Package - Secure 3-4 podcast, website, or TV interview opportunities. - Write and pitch/publish 3 guest articles for placement on top-tier, high Domain Authority (DA), and niche sites. $2500 per month 5 ONE-TIME OPTIMIZATION Website Optimization with Additional Text: Our team will optimize your metadata and website text to ensure it is ranked highly on all search engines. One-time Payment of $1,200 ONGOING SEO MAINTENANCE Bronze Package Update keywords, ensures website runs optimally, increased DA $400 per month Gold Package Identification of best keywords & implementation, directory postings, increased DA $650 per month Platinum Package Identification of best keywords & implementation, directory postings, increased DA, Weekly blog articles and one guest blog per month $1500 per month Reputation Management Shifts your online presence with the aid of high-authority articles and links. $1000 for 3 months‘ commitment ** Clients who sign with us for a minimum of 3 months receive a 5% discount on our services. Clients who sign with us for a minimum of 6 months receive a 10% discount on our services. 6 FUNNELS MANAGING YOUR LEADS FROM ACQUISITION TO PURCHASING THROUGH EMAILS AND LANDING PAGES Landing Page For those that already have hosting & a registered domain. $600 per landing page All Inclusive Landing Page Includes domain & registration hosting. $700 per landing page Email Funnels Creation, management, and execution of email campaigns that are able to transform leads into customers. $600 per month Lead Magnets E-book/white paper- $650 Used for a marketing magnet campaign. Cheat Sheet- $200 Creation of captivating and engaging marketing collateral to gain new clients. ** Clients who sign with us for a minimum of 3 months receive a 5% discount on our services. Clients who sign with us for a minimum of 6 months receive a 10% discount on our services. 7 BOOK REVIEWS + ARC DISTRIBUTION NetGalley is the most reputable book review site. It's used by consumer reviewers, bloggers, media professional, booksellers, and librarians. This is an amazing opportunity to reach a wider audience than you thought possible for your book. We can only accept 5 books per month. What NetGalley gets you: Using your book cover and e-files, we send your book into the World Wide Web. Increased exposure to your book. Sales: we link your Amazon and Goodreads links to the NetGalley page. Get thousands of impressions on your book, plus an upwards of 30 reviews per month. Your book will enter the radar of bloggers, librarians, and booksellers, who may choose to stock the book or nominate it for the Indie Next list. Our clients have had librarians from the NY Public Library and Barnes and Noble booksellers request their books for review! $75 for 1 month $200 for 3 months Please remember that we can only accept 5 books per month. This is a great opportunity to be patient for. 8 CONSULTING Dr. Rissy herself will help you identify what your business goals are, and how you can achieve them. From marketing to project management, Dr. Rissy is happy to advise. Bronze Package 1 Monthly Zoom Meeting an hour long with Dr. Schwartz Messaging access to me for any questions Written plans/instructional videos specific for your needs $400 Monthly Gold Package Zoom Meetings 1x every 2 weeks, times range Messaging access to Dr. Schwartz for any questions Written plans/instructional videos specific for your needs $750 Monthly Platinum Package - VIP Access to Morissa Weekly Zoom Meetings, times range VIP messaging access to Dr. Schwartz Written plans/instructional videos specific for your needs $1200 Monthly **All monthly packages are based on a 3-month commitment. Book a call. Not sure what you need? Try a one-on-one brainstorm session with Morissa! One-time Brainstorm - $297 Dr. Rissy is here to help you reach your goals! She is a certified consultant with the SBA/WCEC. Holds a Master's in Corporate and Public Communication & a Doctorate in Art & Literature. Named Forbes 30 Under 30 Lead Consultant with WBENC (SBA) who has helped dozens of entrepreneurs start successful businesses Bestselling author Entrepreneur Contributor As seen on MTV, Lifetime, and Women in Business 9 FULL SUPPORT PACKAGES Our full support options offer you an incredible discount for a full marketing, writing, and PR experience! SERVICES TO PICK FROM: Bronze Package Full Support in 3 of the following (Your Choice) $2500 per month Gold Package Full Support in 4 of the following (Your Choice) $3500 per month Social Media (Up to 3 posts per week on 3 platforms plus daily Tweets). We will write the copy, create the graphics, schedule the post for ideal engagement rates, optimize the hashtags, and send weekly analytics. Online Advertisement We will create ads to help increase your followers, likes, or leads. Advertising budget not included. SEO Maintenance Fix major issues. Platinum Package Full Support in ALL of the following! $5500 per month IBPA Members Receive a Discount on Select Services Copywriting/Copyediting Up to 1500 words per week. PR 3+ Podcast or Interview opportunities with high-quality websites and podcasts in relevant fields. Email Funnels Up to 4 emails written and scheduled for your campaign. ** Clients who sign with us for a minimum of 3 months receive a 5% discount on our services. Clients who sign with us for a minimum of 6 months receive a 10% discount on our services. 10 Our Team Dr. Rissy’s Writing & Marketing was founded in 2015 and has since handled social media and writing jobs for hundreds of clients. Our team can create the graphics, writing, layout, and final products for nearly every project. We work in print, online services, and social media platforms. As a full-service agency, Dr. Rissy’s Writing & Marketing can reach any digital marketing or writing goal. Dr. Rissy's Writing & Marketing www.drrissyswriting.com Dr. Morissa Schwartz Owner, CEO Dr. Morissa Schwartz brings over ten years of experience to the table as the founder of Dr. Rissy's. She has worked with companies ranging from startups to Microsoft itself, helping with branding, social media, writing, and more. Debbie Oliver Personal Assistant and Account Manager Debbie specializes in project management, team collaboration, and client success. She has a degree in Business Administration and immerses herself into every project with the desire to provide a smooth journey and positive results for both our clients and our team. Maria Mercedes Santana Graphics & Public Relations Manager Maria is a publicist specialized in advertising and public relations. She can help organizations with her content creation skills and the ability to create digital strategies for you.