Maria Fernanda Pereira De Sá

MARIA FERNANDA DE SÁ Portfolio: mariafernandapsa.myportfolio.com/work PROFESSIONAL SUMMARY Multidisciplinary Graphic Designer and Architect with over eight years of experience creating motion graphics, UX/UI interfaces, and visual identities for global brands. Expert across Adobe Creative Suite and architectural tools, combining aesthetic precision with technical expertise. Recognised for winning Best Graduation Project in Architecture (PUC Minas, 2023). Passionate about merging creativity, storytelling, and innovation to produce meaningful visual experiences. PROFESSIONAL EXPERIENCE Baam / HL Pro Tool – Contract Graphic Designer August 2024 – October 2025 • Designed landing pages, lead magnets, and editorial materials that boosted client acquisition. • Produced video and imagery assets enhancing brand storytelling across websites and sales funnels. Design House – Graphic Designer April 2023 – August 2024 • Created motion graphics and advertising visuals for large-scale retail campaigns. • Improved creative workflows by establishing visual templates for rapid production. Monkey Business – Graphic & Presentation Designer August 2022 – August 2024 • Designed and animated motion graphics and corporate presentations for global clients, ensuring brand consistency and visual impact. • Partnered with marketing teams to refine storytelling and improve engagement metrics across digital campaigns. USSCYBER INC. – Contract Graphic Designer January 2022 – April 2023 • Designed UX/UI layouts for landing pages and mobile applications, optimising user flow and accessibility. • Produced animated and static content that increased digital engagement by 35%. • Delivered corporate presentations for executive communication and sales pitches. Smartalk – Graphic Designer June 2021 – December 2021 • Created and standardised corporate presentation templates for clients in tech and education sectors. Freelance Architect & Graphic Designer 2017 – Present • Provide branding, motion, and presentation design for small businesses and cultural projects. • Deliver architectural consultancy, including scenography, expography, and signage design. • Selected clients include art galleries, cultural institutions, and educational initiatives. Torre Comunicação – Graphic Designer September 2019 – July 2020 • Produced graphic assets and motion graphics for social media and advertising. • Designed packaging and stationery for local and regional brands. Earlier Experience -): Roles in graphic and motion design internships at Aeon Mkt, Occhi Observatory, AMIG Seguros, and Book Convites, gaining strong foundations in visual communication, branding, and production design. EDUCATION BA in Architecture and Urban Design – Pontifícia Universidade Católica de Minas Gerais (PUC Minas) Graduated December 2023 | Awarded Best Graduation Project (Night Class) BA in Graphic Design – Universidade do Estado de Minas Gerais (UEMG) Graduated December 2017 Exchange Program in Graphic Arts & Design – Leeds Beckett University, UK August 2015 – August 2016 Extension in Cinema Narrative – UEMG, 2014 SKILLS Design: Motion Graphics, Video Editing, UX/UI Design, Branding, Packaging, Social Media Content, Corporate Presentations Architecture: Consultancy, Scenography, Expography, Signage, Technical Drawing Software: Adobe Creative Suite (Illustrator, Photoshop, InDesign, Premiere, After Effects, XD), Revit, AutoCAD, SketchUp, Lumion, V-Ray, Microsoft Office LANGUAGES • Portuguese: Native • English: Fluent (CPE, C2 – Cambridge English Assessments) • Spanish: Intermediate • French: Intermediate VOLUNTEER & CREATIVE PROJECTS • Transvivência Project / CDC Morro do Papagaio: Created branding and social media visuals -). • Clube do Monóculo: Produced film-related content and social media management -). • Leeds Art Gallery – Enact Art Project: Designed audience booklets (2016). • Festival of the Body: Produced animations and installations for International Women’s Day (2016). • Bienal de Arte Digital (Museu de Arte da Pampulha): Supported expography and visual production (2018).