Hi! I’m Arushee, a creative yet analytical Marketing and Business Development Specialist with a strong foundation in copywriting, research, branding, and digital strategy. I blend the art of compelling storytelling with the precision of data-backed insights helping businesses communicate their value in a way that is clear, authentic, and conversion-focused.
Over the years, I’ve worked with organizations such as Shopee, Maybank, and Temasek Post, gaining hands-on experience in crafting content, analyzing markets, and building communication strategies that speak directly to the audience’s needs. My work spans across website copywriting, sales and ad copy, social media content and Excel-based reporting.
As a website copywriter, I create SEO-friendly content that reflects your brand voice and turns casual visitors into engaged customers. I’ve written full website copy including About pages, Services pages, Homepages, and Contribute pages ensuring clarity, consistency, and a strong conversion flow. Every piece I write is designed with purpose: to communicate your story, highlight your value, and guide readers toward action.
In sales and ad copy, I focus on attention-grabbing messaging that stops the scroll, sparks interest, and encourages clicks. Whether it’s social media ads, promotional posts, taglines, or campaign messaging, my goal is always to increase engagement and strengthen brand presence.
As the co-founder of TinyEchos, a social enterprise empowering orphaned children, I’ve led product development, branding, business development, and operations. This experience has shaped me into a versatile problem solver who can think creatively, manage teams, and execute projects end-to-end.
I’m fluent in English and Hindi.
I believe in clarity, professionalism, and consistent communication. If you’re looking for someone who can understand your brand, bring ideas to life, and deliver with impact, I’d love to collaborate! Let’s create something exceptional together.