Job title: Social Media & Email Marketing Coordinator
Type of employment: Full-time (Remote)
Budget: $4/hr - $7/hr
Shift Schedule: Flexible with partial overlap required for North American meetings (23 meetings/week between 8 AM 4 PM PST)
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Important: Open to remote Filipino talent.
We are seeking a hands-on **Social Media & Email Marketing Coordinator **to support daily execution across social media channels and email marketing platforms. This role is focused on technical posting, scheduling, community engagement, Klaviyo email setup, flow updates, and campaign deployment, rather than strategy.
The ideal candidate is detail-oriented, comfortable with marketing tools, able to follow existing brand guidelines, and skilled in repurposing content for social and email distribution. This role works closely with the content and design team, particularly with an existing remote team member (Janine), to ensure smooth and accurate execution of content across all channels.
About the Employer:
The company is a design-forward lifestyle brand offering modern, functional, and safe products for babies and kids. With a commitment to quality and aesthetics, they aim to enhance the everyday lives of families through thoughtfully crafted goods.
The team values creativity, collaboration, and flexibility, and is focused on building a strong brand experience across multiple channels.
Objectives of this role:
- Manage daily social media execution, including scheduling, posting, and creating strategies to lift community engagement including responding to messages..
- Using the company content marketing calendar, deploy social media and email campaigns using assets provided to bring awareness of promotions and how our products solve parenting challenges and/or are better than what is found on the market today.
- Support email marketing operations by setting up campaigns, updating flows, and executing content within Klaviyo.
- Collaborate with the team to ensure all social and email assets are published accurately and on schedule.
- Drive consistent online presence across Instagram, Facebook, and TikTok by repurposing and deploying existing content.
- Support email list and follower growth by collaborating on ideas that lift engagement and boost entertainment value of content with the team
Responsibilities:
Social Media Execution
- Schedule and publish posts on Instagram, Facebook, and TikTok.
- Maintain an organized social media content calendar and ensure timely deployment.
- Repurpose existing assets into publish-ready posts.
- Respond to comments and DMs as part of community engagement.
- Coordinate brand visuals and copy with the content/design team.
Campaign & Email Marketing Support
- Build and schedule email campaigns inside Klaviyo (copy mainly provided; minor edits as needed).
- Write design briefs for graphic designer as required.
- Update, test, and maintain automated flows.
- Ensure email templates are correctly formatted and branded.
- Support segmentation, audience setup, and basic performance checks.
Collaboration & Internal Alignment
- Work closely with the content/design team for calendar alignment and workflow synergy.
- Attend 23 North American time meetings weekly for updates, coordination, and review.
- Communicate with the content/design team regarding asset needs for campaigns or posts.
Performance & Optimization
- Track KPIs for social and email to ensure improving results
- Ensure accurate execution of content across all channels.
- Support basic reporting by gathering insights from native analytics tools.
- Flag trends, opportunities, or recurring issues in posting or engagement.
Required skills and qualifications:
- Minimum 2-3 years experience in social media management, content scheduling, or digital marketing execution.
- Experience posting and managing content across Instagram, Facebook, and TikTok.
- Proficiency in scheduling and publishing tools (Meta Business Suite, TikTok scheduling, etc.).
- Experience using Klaviyo (preferred) OR other email platforms such as Mailchimp, Kajabi, etc.
- Ability to follow brand guidelines and execute pre-developed content calendars.
- Strong written English for caption edits and light email copy adjustments.
- Detail-oriented with the ability to double-check all posts, links, and formatting.
- Reliable internet connection and ability to collaborate remotely.